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David Callan

Articles (21):

Why Most People Don’t Use Effective But Free Online Marketing Tools
November 02, 2006
It is rather interesting that most people do not take free online marketing tools seriously. Never mind that there is plenty of evidence around and even more examples of web sites and online entrepreneurs who have taken off in a hurry using only free online marketing tools.

Google search engine optimisation and their 80/20 rule
October 19, 2006
Learn what method of search engine optimization is really effective when your looking to improve your search engine rankings on Google.

How to Create Content That Will Get You Loads of Links
August 29, 2006
Article covering some of the hottest ways to improve the chances your articles will generate a lot of backlinks to your site

A Do-It-Yourself Search Engine Optimization Technique That Will Work Miracles For You?
July 25, 2006
It is hard to imagine do-it-yourself search engine optimization actually working. It is even more difficult to believe that it can be done using mostly free tools. But then that is one of the really wonderful things about the World Wide Web - there are so many different ways of skinning a cat or doing the same thing and knowledge can save you more than just a fortune.

Three of the most common reasons why SEO campaigns fail
July 03, 2006
Most SEO campaigns fall flat on their faces and totally fail to achieve the objectives they were set out to accomplish, usually three main reasons exist for this. This article describes these reasons.

What Do You Look For When Tracking Your Visitors?
October 17, 2005
Many online entrepreneurs are increasingly realizing that tracking & analysing their traffic can make all the difference for their business.

Only the big search engines count
October 21, 2004
Many of you have read with enthusiasm my article entitled Search engine optimization guide and believe if you follow the guidelines within the article and then submit to hundreds of search engines you will be flooded with visitors and prospects eager to buy your product.

Reciprocal links How to get reciprocal links / link exchange guide
September 29, 2004
OK now you know how important reciprocal links are and who you should target when looking for links, but when you have found your targets what's the best way to actually get them to link to you.

Reciprocal Links How important are they
July 30, 2004
In my opinion reciprocal links are second only to search engines as a way to get traffic to ones site.

Search engine Cloaking
March 22, 2004
Tired of the search engine optimization game? Lots of webmasters are, today the Internet is more a big shop than the information library it became so popular for.

Yahoo submitting tips
March 17, 2004
Getting listed on Yahoo should be without doubt one of the most important missions on any Internet marketers mind.

Yahoo submitting tips part 2
March 17, 2004
OK let's get started. How does Yahoo return results? Search results on Yahoo are determined by words that appear within these four areas.

Yahoo submitting tips part 3
March 17, 2004
The description part I think is the tricky bit. The website description posted with your URL is a big factor in how your site will rank once it's listed in the directory.

Search engine toolbar guide
March 16, 2004
Search engines, do you use them? Of course you do! Most if not all internet users use them at some stage or another, and why not, they are very easy to use, simply go to the address of the engine be it Google.com, Alltheweb.com or any other engine and enter keywords relating to what you want to find and voila!

Search engine toolbar guide part 2
March 16, 2004
Google toolbar.We have touched upon the Google toolbar above, briefly. Now onto the full details of the Google toolbar and its features for webmasters.

Only the big search engines count
March 16, 2004
Many of you have read with enthusiasm my article entitled Search engine optimization guide and believe if you follow the guidelines within the article and then submit to hundreds of search engines you will be flooded with visitors and prospects eager to buy your product.

Search engine Optimization Guide
March 15, 2004
Not by any sense of the word is search engine marketing a secret. However there are secrets and tricks to search engine marketing. In this article we'll try to successfully educate you on the different factors which contribute to SEO, SEO is becoming a 'Hot Word' in Internet marketing.

Search engine Optimization Guide part 2
March 15, 2004
The title tag is probably the most important area of your page as far as the search engines are concerned. All search engines give relevancy to words found in the title tag.

Search engine Optimization Guide part 3
March 15, 2004
Meta tags like title tags are tags which are embedded in the HTML of a page. However they are not as important as title tags because only a handful of search engines use them as a factor when determining the relevancy of a page.

Search engine Optimization Guide part 4
March 15, 2004
The first few lines on a page are now extremely important and nearly all search engines look at these lines for keywords and phrases.

Email formatting for success
June 24, 2003
So you've started using autoresponders, ezines and opt-in lists to market your products and websites. You've been waiting for a few days for the profits to roll in, but nothing, not even one sale.

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