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Ivan Levison

Articles (2):

10 Ways to Increase Order Form Response
August 19, 2009
The order form is the place where the reader has to actually sign on the dotted line and make a commitment. it's important to handle all the details of the order/offer form properly! Here are ten ways to make sure that your order form is a winner...

How to Boost Sales With Testimonials
August 17, 2009
Five tips for using customer testimonials in direct marketing promotions, including examples of good, detailed testimony versus vague, ineffective testimony.

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