Jean Eric Penicaud

Articles (1):

Forget about Advertisers: Satisfy the User
March 10, 2008
This article discusses how online advertisers have been able to reach audiences through networks that distribute ads to publishers all over the Web but have long sense forgot about the user. JE will address how online ad solutions started the Web 2.0 revolution and how ad solutions could be much more successful if they were user-centric in nature.