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Articles (1):
Formulating An Effective SEO Strategy August 03, 2011 If there's one factor of a copywriting role in the 21stcentury that divides opinion, it's surely SEO. In my new role as Web Content Editor for The Stag Company, one of the UK's leading provider of stag weekends, it was obvious from the first interview that this wasn't solely a creative role. The Managing Director made clear that monitoring, managing and improving our Google rankings was a key aspect of the position, and as someone with little to no experience in the field, I knew I had to get to researching ahead of the second interview. |