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Articles (3):
Social Media as a Negotiating Tool
September 23, 2011
Build your social media strategy around respect and integrity and use social media sites to position you and your company in the manner you want to be seen by others.
Go Ahead and Fire Your Customer
August 24, 2011
We wind up with unprofitable customers not because of the price we're charging them, but because of the intensity of their demands and requests. To be able to determine which customers need to be "fired," you must become more discerning of customers who place too many demands on you and/or other people in your company.
Quit Being a Salesperson
July 31, 2007
Thinking "sale", not "sales" is the key to being a successful salesperson. Focus on selling to the primary need of the customer. Here’s how. |
