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Michelle Howe

Articles (4):

Earning Customer Trust Online
April 20, 2007
Building customer trust online is a combination of good branding, good design, and good content. A website needs all three components to be successful in creating a climate of trust that encourages sales.

Refresh Your Web Site
January 12, 2006
A Web site can be your number one marketing tool if you keep refreshing it with new information and make it valuable to your target market.

Turn Internet Traffic Into Customers
January 11, 2006
Is your Web site like a big billboard where traffic just drives by and never stops? Here are some tips to help you change your Web site from a billboard to a storefront where customers come in to visit.

5 Myths About Writing Web Site Content
January 11, 2006
Good Web site writing is not just putting together a well written sentence or paragraph like you used to do for an essay in your English classes. Web site writing is like writing in another language because you are writing for search engines as well as humans.

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