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Articles (5):

Amazon Customer Philosophy is behind Earnings Miss
August 17, 2010
Normally, when companies announce a 40%+ increase in costs and miss analyst expectations, their stock takes a hit. Last week, Amazon was no exception with its stock dipping by 15% immediately after the news, but it has subsequently recovered to $118-$120 where it has been for the last month.

Understanding Which Website Conversion Rate to Use
August 13, 2010
This blog is intended to define the different website conversion rates and explain how to use themand how not to.

Top Three Facebook Social Plugins for eCommerce
July 02, 2010
By that I don't mean that Facebook is going to release a search engine, but that it will become a more important source of traffic than Google for many brands.

IBM Acquires Coremetrics; Stifles Web Analytics Innovation
June 21, 2010
IBM's acquisition of Coremetrics stifles innovation in the web analytics market.

Reasons Why Website Visitors Abandoned their Shopping Carts
June 04, 2010
Ever since the very first online purchase in 1979, significantly more people abandoned shopping carts than complete their purchases.

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