When promoting your company, you want to make sure that you are getting the right kind of attention from every promotion that you invest in. It is the reason why you make sure that you are only investing in the kinds of promotions you feel will reflect well on your company. You do not do anything which is flashy or can be considered spammy because you do not want to annoy your clients. The good news is that there is a new promotional technique which will allow you to gain the attention of your clients no matter where they are.
One of the best ways to catch the attention of your clients is through their smartphone. There are a few different ways in which you can do this. You can develop an app which your clients can download and use. You can also develop an SMS marketing campaign which your clients can opt into. You can also create coupons which can only be used on a smartphone. While it seems there are endless possibilities to promote your business through the smartphone, here are a few ways that you can get started with.
Offer an App to Your Clients
Many businesses have already created an app which they offer to their clients through the popular app stores. It is possible for any company to develop an app for their store. You can develop an app which will allow your customers to see everything which is new and fresh in your company. You can also develop a game which will remind your clients of your business. The more your clients think about your business, the more likely it is that they will be back soon. You may even need to establish relationships with fulfillment companies to ship overseas.
SMS Marketing
Since smartphones go everywhere with your customers, it is a good idea to market directly to your clients through their smartphone. As your customers to text a certain word to a certain number to get special offers from your company. You can set up the service so that when you get the text you will be able to capture the number the text was sent from and use it to send messages to as advertisements. The text is proof that they opted-in to receive the marketing you want to send to them.
Smartphone Coupons
Coupons are something which everyone wants to use as they help you to save some money. You can get the most out of these by making sure that you are sending out the kinds of coupons that your clients will actually use. The trick is to send out a coupon which will have to be used in person. Make sure that there is a bar code on the coupon which will have to be scanned in the store to redeem it. By making each coupon unique, you make sure that it can only be used once. Your clients will keep looking forward to the next coupon.