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Promotion Terms

Definition: Signature File

A short note, usually four to six lines in length appended to the end of an email message. It can include the senders name, address, a bit of free advertising for senders site or products, a quote, or whatever else the sender saw fit to include.


Definition: Unique

There is some discrepancies as to the meaning of this term. Most refer to it as the visit of one person to a website in a 24 hour time span. For example, if someone visited a certain page ten times in one day, it would only count as one unique.
Promotion World has a large section on how to develop your own signature file.

Also commonly known as:
Unique Visitor



Definition: Unscolicited Email

Email that wasn't requested. Usually nicknamed as "spam", this is a marketing practice that is not usually well received, to say the least.
Right now the jury is out as to what people regard as spam and what people don't. It's a very fine line... so be careful when sending email.
Promotion World has a large section on how to develop your own signature file.

Also commonly known as:
Spam
UCE



Definition: Webrings

A webring is a group of sites that link themselves in a loop, and in theory, create extra traffic for each.
Promotion World has a large section on the subject of webrings.

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