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Monitoring Web Traffic through Site Analytics

by Live2Support Inc. October 10, 2007
We have all heard about them but what are they? The elements that constitute a site analytics report and the various processes you can use to monitor and evaluate the visitor traffic on your site are the focus of our lead article this month. Your web hosting company probably provides you with a free service which permits you to access your site log data. In this two-part series, this primer shows you how to understand and interpret these basic site analytics provided to you by your web hosting company. These data logs provide only basic site statistics and so in our next issue, we will tell you which power-packed site analysis solutions are available for free or for a minimal investment to help you propel your site to top ranks on search engine results and significantly drum up the right kind of visitor traffic.

Copyrights and Trademarks

by Sharon Housley June 13, 2007
Copyright is a type of intellectual property. A copyright is a set of exclusive rights granted by the government for a limited time to protect the particular form, way or manner in which an idea or information is expressed.

How Unique Is Your Business?

by Sharon Housley June 07, 2007
All business owners like to believe that their business is in someway unique or unlike any other business. At its core though, how different are small businesses really? Nearly all small businesses struggle with relatively similar issues.

5 Steps to Instantly Increasing Your eBay Sales

by Lisa Suttora June 04, 2007
Want to increase the amount you sell on eBay and your final sales price? Then it’s time to “get in the mind” of your buyers and give your customers the kind of buying experience they’re looking for.

7 Steps for Creating a Landing Page that Sells

by Michael Fleischner May 14, 2007
Developing an effective landing page is essential for online marketing success. Winning jump pages have a number of commonalities. Learn how to create a page that sells your product or service effectively.

Use Forum Marketing to Promote Your Website

by Michael Fleischner May 04, 2007
If done correctly, forum marketing can be a powerful and free marketing tool. Forum marketing is definitely one of the most effective forms of free advertising available today.

How to Conduct Effective Podcast Interviews

by Sharon Housley May 02, 2007
Conducting a successful podcast interview can be a tricky proposition for a podcaster starting out. Once you have determined individuals that will appeal to your target audience contact potential interviewees and arrange a time to conduct the interview. Following this guide will insure that the interview goes off without a hitch.

Making Your Podcast Standout

by Sharon Housley April 02, 2007
Podcasts are relatively inexpensive to create, as a result, and the quality in published podcasts is extremely diverse. Corporate podcasts can be very polished audio productions while hobbyist experimenting with podcasts may have dogs barking and children's screaming in the background.

Marketing Innovation: How to Improve Marketing ROI

by Michael Fleischner March 05, 2007
Those who develop innovative marketing programs continue to get results - here's how!

"We Live In the Golden Age of Brands"

by John D. Moore January 30, 2007
Everything we consume, need and want is affected by branding. Our opinions, buying patterns and self esteem are affected as well. Well developed brands have won the battle of the marketplace, but that doesn't mean that small businesses can't prosper as well.

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