ad:tech San Francisco to Award Creativity in Interactive Marketing
by Maria Mitsova
April 11, 2007
ad:tech expositions, LLC is setting up another grand event, this
time in San Francisco April 24-26, 2007. The Moscone Center is the
venue that will host the ad:tech San Francisco Interactive Media Conference for the
recognition of the best ideas in interactive advertising and
For over a
decade, Ad Tech has provided a medium for talent and creativity
in interactive marketing to be rewarded. At the San
Francisco event ad:tech will present its 10th Annual Awards that will
determine the best in the interactive marketing industry.
The awards ceremony will take place on April 25.
The newly formed Executive Panel of Judges, consisting of 15 judges, will
offer their industry insights and knowledge to evaluate the winners in
each category and select the Best of Show winner.
More than 130 judges from the industry's most esteemed companies and
brands will gather to review submissions. Judging is based on
creativity and results, and will happen in rounds. Finalists will be
determined by judges in each category, and winners will be determined
based on highest scores.
Two new categories have been added to the awards: People's
Choice Award and Industry Achievement Award. The entrants in the
People's Choice Award will be judged by their colleagues and the
community. The Industry Achievement Award recognizes individuals who
outstanding commitment to the success and excellence of the interactive
The other categories include Interactive
Ads, Interactive Campaigns, Optimization/Search Strategy and Web Sites,
each of them consisting of several subcategories.
year the ad:tech Awards Ceremony
coincides with the Connect LIVE! event at ad:tech San Francisco. DJ
Zeph, performances from a world renowned acrobat troupe and awards
video highlights and coverage will add to the brilliance of the
The winners will be showcased at the ceremony, highlighted in the
Thursday edition of the Show Daily, and listed and archived on the
ad:tech awards website for a full year.
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