Leading web site awards program adds SEO Designer, Thomas McMahon from TopRank Online Marketing, to its roster of judges. PromotionWorld.com Tuesday, May 30, 2006; 01:07 AM
Minneapolis, MN – The Web Marketing Association is pleased to announce that TopRank Online Marketing’s Thomas McMahon has been selected as a judge of the 10th annual international WebAward
competition for Web site development. The WebAwards is the
standards-defining competition that sets industry benchmarks based on
the seven criteria of a successful Web site. It recognizes the
individual and team achievements of Web professionals who create and
maintain outstanding Web sites.
"Unlike other awards, the WebAwards is not a beauty pageant where only
the design and name recognition is important," said William Rice,
president of the Web Marketing Association. "For the past decade, the
WebAwards has used a quantitative judging formula based on seven
criteria to evaluate benchmark and set industry standards for Web site
development. Thomas McMahon will play a critical role in setting the
standard for Internet excellence by applying his expertise to each site
he adjudicates."
Says McMahon, “We want to recognize web sites for outstanding design,
usability and quality. Most sites don't put enough thought into the
end-users’ experience or into search engine friendliness. Some sites
have good usability, bad design. Some have good design, bad usability.
It's those that offer both that should be recognized.”
Thomas McMahon has worked for TopRank Online Marketing for the past
year and a half as a SEO Designer, optimizing existing web sites and
blogs, creating search engine friendly designs for new web sites as
well as creating a number of blog marketing tools,
WordPress plug-ins and FireFox add-ons. Prior to TopRank, McMahon
worked with a web design agency for 5 years providing expertise in web
design and Flash.
TopRank Online Marketing President, Lee Odden adds, "I'm very proud to
see Thomas participate in such a highly regarded program. The standards
he's set for our clients' will certainly benefit the web sites he will
be tasked to evaluate for the WebAwards competition."
The 2006 WebAward judges consist of a select group of Internet
professionals who have direct experience designing and managing Web
sites – including members of the media, interactive creative directors,
corporate marketing managers, site designers, content providers and
webmasters – with an in-depth understanding of the current
state-of-the-art in Web site development and technology. Judging for
this year's awards will take place in July and August, with winners
announced in September.
About TopRank Online Marketing
TopRank Online Marketing
is an industry leading search marketing agency offering integrated
search engine optimization, online public relations and blog marketing
services. TopRank has been listed as a top ten world-wide SEO firm by
topseos.com and Promotion World and is the only Minnesota search
marketing firm included in Marketing Sherpa's Guide to Search Engine
Optimization Firms. TopRank is a member of the Search Engine Marketing
Professionals Organization (SEMPO.org), the Search Engine Marketing
Council of the Direct Marketing Association (the-DMA.org), and holds a
Board of Directors position for the Minnesota Interactive Marketing
Association (MIMA.org).
About the WebAwards
The 10th annual international WebAwards
competition sets the standard of excellence in 96 industry categories
by evaluating Web sites and defining benchmarks based on the seven
essential criteria of successful Web site development. The goal of the
Web Marketing Association, sponsor of the WebAwards, is to provide a
forum to recognize the people and organizations responsible for
developing some of the most effective Web sites on the Internet today.
Entrants benefit from a Web site assessment by a professional judging
panel and the marketing opportunities presented to an award-winning Web
site.
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