PromotionWorld.com Monday, June 12, 2006; 01:45 AM
Houston, TX - The Houston Technology Center, a
business accelerator and the largest technology incubator in Texas, is
offering a new online advertising program on its web site www.houstontech.org,
designed for companies seeking to reach entrepreneurs, small businesses
and professional service firms in the greater Houston area.
“We came up with the idea to launch this program with our online agency
Spur Digital,” said Paul Frison, HTC president and CEO. “There is a
shortage of quality Web sites in this market that offer significant
reach to targeted audiences.”
While inaugural advertisers include FedEx Kinko’s, Amegy Bank and
Southwest Airlines, HTC is offering online advertising space at
competitive rates in order to make it available to small- and mid-sized
companies with ads starting at $1,000.
"Amegy Bank supports HTC’s new online advertising initiative,” said
Scott Fuller, senior vice president of corporate marketing, Amegy Bank
of Texas. ”We are excited about this new and unique opportunity to
build our brand cost effectively among one of our most important
audiences.”
“The Houston Technology Center Web site is an important online
destination for technology entrepreneurs and professional service firms
in the greater Houston area,” said Steve Latham, founder and CEO of
Spur Digital. “We’re very pleased to partner with HTC to deliver value
to its online audiences, and to provide this service to advertisers
seeking to reach entrepreneurs and small businesses.”
About Houston Technology Center
Houston Technology Center (HTC) is a business accelerator that assists
Houston-based emerging technology companies within several key sectors:
Energy, Information Technology, Life Sciences, Nanotechnology and
NASA-originated technologies. See www.houstontech.org for more information.
About Spur Digital
Spur Digital is a Houston-based provider of interactive marketing and
online advertising solutions. Spur Digital helps clients leverage the
Web to grow their business by developing and managing interactive
marketing programs that include search engine marketing, e-mail
marketing, online advertising, web analytics and ROI measurement.
Spur’s clients include the Houston Museum of Natural Science, Houston
Chronicle, Southwest Airlines, FedEx Kinko’s, Methodist Hospital, Amegy
Bank, Texas Industries and Camden Realty to name a few. See www.spurdigital.com for more information.
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