New Travel Search Service Premieres

Framingham, MA - VeriTrav, Inc. today announced the release of its first product, VeriNav (www.VeriNav.com), a facilitated search directory of travel information.

Several features make the system unique:

- The company has created a fool-proof search methodology, making it impossible to submit a search that leads to a dead end.

- Secondly -- unlike Google and other search engines -- VeriNav returns a manageable set of records with no dead links, no repeated pages, and no irrelevant listings. According to company President Fred Levinson: "Of what use are 1.5 million responses? If you spent only one minute per page, it would take almost three years of uninterrupted clicking to view that many pages!” And he adds: “How many of those pages would be bogus or repetitions of the same page? At VeriTrav, we like to say, ‘Paris Hilton’ is a hotel."

- Additionally, results pages display more detailed information than is the case elsewhere. This might include maps of itineraries, grids for tours or cruises showing itineraries, lead pricing and applicable dates for easy comparisons. Real-time weather, links directly to chapters of travel books and many other data that would normally require additional clicking to obtain are featured right on the results pages of every search.

The database launches with more than 10,000 hand-picked entries all easily located with just a single integrated search, including:

- Planning tools such as current weather and climate displays for thousands of regions, countries and individual cities, entry requirements, local time, currency conversion, maps (online and for purchase), calendars of events.

- Deep links to individual chapters for all the most popular travel guides (Frommer’s, Fodor, Let’s Go, Rough Guides, Lonely Planet, Rick Steves) and respected travel web sites and magazines (concierge.com, TripAdvisor.com, Travel & Leisure)

- Information from hundreds of government tourist offices, convention and visitors bureaus.

- More than 100 categories and subcategories of information, designed to make travel planning convenient and easy.

- More than 6,000 day trips and sightseeing opportunities which can be reserved right online, as well as tours and cruises from over two hundred travel companies.

Users are invited to take advantage of free membership to create their own customized Trip Planners. Trip Planners may be saved for repeated access and e-mailed to friends and family.

"What sets VeriNav Trip Planners apart from other electronic client mailers available to agencies," according to company CTO Neil Colvin, “is the ease of navigation, the degree of customization afforded and the depth and richness of content. Locating the same information through Google or Yahoo would require dozens of iterative searches, sampling hundreds of pages with additional searches required on many landing pages. We’ve simplified the process, vetted the results through the lens of experienced travel professionals and facilitated access directly to the desired information through a rigorous classification system.” Colvin is a widely recognized, world-class programmer, who founded Phoenix Technologies. He served as Chairman and Chief Executive of Phoenix through its IPO in 1988 (NASDAQ: PTEC).

Additionally, the system is available for use in part or in its entirety on third-party web sites. Webmasters can customize the look and feel of every page, as well as defining the suppliers and information components they wish to have appear on their sites. The company envisions the product attracting many diverse companies as potential licensees.

About VeriTrav, Inc.

VeriTrav, Inc. was founded in 2005 to address problems inherent in conventional search engines with regard to the sale of travel. The company has developed proprietary business processes to enable the efficient communication of trip planning information between travel professionals and the traveling public. Its first product, VeriNav, is a customizable and configurable travel database. VeriTrav also offers co-branded contents of the VeriNav database for distribution through web sites.