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Kinetic Results Partner to Speak at ad:tech New York


PromotionWorld.com
Tuesday, November 7, 2006; 05:40 AM

Giovanni Gallucci, President and Chief Operating Officer of Kinetic Results, has been invited to speak at the ad:tech Conference in New York City. The interactive marketing conference takes place November 6th - 8th at the New York Hilton. Gallucci will present a demonstration of Windows Vista, highlighting the cross-media and localized advertising possibilities built within the platform. Co-presenter for the session will be Darrin Brown of Avenue A | Razorfish.

"There's been a lot of hype generated by advertisers and technologists about the advertising and marketing opportunities built into the new Windows operating system," said Gallucci. "What we intend to do in this session is uncover whether or not the platform lives up to the advance buzz."

Built within Vista are several opportunities for advertising and marketing. In the session, attendees will find out how to target ads on live.com, msn services, media player, mobile devices, Xbox 360 and more.

"There are some hidden gems in here," said Gallucci, "We'll also look into the WinFX platform within Vista that provides creative opportunities for advertising and website development."

Gallucci is a sought-after speaker and authority on web development and technology. In addition to his duties at Kinetic Results, Gallucci oversees the development of the Media Swamp Podcasting Network (www.mediaswamp.com). Gallucci and Brown's session will be held Wednesday, November 8th at 12:30 PM.

About ad:tech
ad:tech is an interactive advertising and technology conference dedicated to connecting all sides of today's brand marketing landscape. Worldwide shows blend keynote speakers, topic driven panels and interactive workshops to provide attendees with the tools and techniques they need to compete in a changing world.

About Kinetic Results, LLC
Headquartered in Dallas, Texas, Kinetic Results, LLC (www.kineticresults.com) is a full service interactive marketing agency with specialties in search engine optimization and placement, website design and application development. Kinetic Results' client roster includes Hilton Hotels Corporation, Samsung and Gateway Computers, among others. Kinetic Results also maintains offices in New York City.


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