PromotionWorld.com Tuesday, November 7, 2006; 05:40 AM
Giovanni Gallucci, President and Chief Operating Officer of Kinetic Results,
has been invited to speak at the ad:tech Conference in New York City.
The interactive marketing conference takes place November 6th - 8th at
the New York Hilton. Gallucci will present a demonstration of Windows
Vista, highlighting the cross-media and localized advertising
possibilities built within the platform. Co-presenter for the session
will be Darrin Brown of Avenue A | Razorfish.
"There's been a lot of hype generated by advertisers and technologists
about the advertising and marketing opportunities built into the new
Windows operating system," said Gallucci. "What we intend to do in this
session is uncover whether or not the platform lives up to the advance
buzz."
Built within Vista are several opportunities for advertising and
marketing. In the session, attendees will find out how to target ads on
live.com, msn services, media player, mobile devices, Xbox 360 and
more.
"There are some hidden gems in here," said Gallucci, "We'll also look
into the WinFX platform within Vista that provides creative
opportunities for advertising and website development."
Gallucci is a sought-after speaker and authority on web development and
technology. In addition to his duties at Kinetic Results, Gallucci
oversees the development of the Media Swamp Podcasting Network (www.mediaswamp.com). Gallucci and Brown's session will be held Wednesday, November 8th at 12:30 PM.
About ad:tech
ad:tech is an interactive advertising and technology conference
dedicated to connecting all sides of today's brand marketing landscape.
Worldwide shows blend keynote speakers, topic driven panels and
interactive workshops to provide attendees with the tools and
techniques they need to compete in a changing world.
About Kinetic Results, LLC
Headquartered in Dallas, Texas, Kinetic Results, LLC (www.kineticresults.com) is a full service
interactive marketing agency with specialties in search engine
optimization and placement, website design and application development.
Kinetic Results' client roster includes Hilton Hotels Corporation,
Samsung and Gateway Computers, among others. Kinetic Results also
maintains offices in New York City.
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