Wize.com Nominated By ClickZ Readers as Best Shopping Search Engine in Marketing Excellence Awards 2006

Wize.com, the Internet's best source to find independent expert and consumer product reviews, has been nominated by Clickz readers as the "Best Shopping Search Engine" in the annual Clickz Marketing Excellence Awards.

Wize.com, which is quickly becoming a consumer favorite for online shopping and consumer research, differentiates itself from other shopping search engines with its proprietary Wize Rank™ score.

Wize Rank aggregates the collective wisdom of more than 850,000 expert and consumer-written product reviews of more than 15,000 products and distills them into a single, simple number that's easy to understand.

"By aggregating thousands of product reviews from independent sources, Wize helps shoppers compare and decide between similar products," said Doug Baker, founder and chief executive officer of Wize. "With Wize Rank, consumers feel better equipped to make a purchasing decision because they can see their target product ranked on a scale of 0 to 100."

Wize.com is currently featuring 12 products with a Wize Rank of 100. These products include car seats, digital cameras and computer speakers.

"More and more online shoppers are looking to consumer product reviews to help guide them," said Baker. "As the Internet's leading review aggregation service, Wize.com greatly simplifies the process of finding great products by linking to hundreds of thousands of expert and consumer product reviews from a single source."

Voting for the Clickz Marketing Excellence Awards 2006 will close at 5 pm EST on Wednesday, November 8, 2006. Winners will be announced on Monday, November 13, 2006.

Vote now at http://www.clickz.com/showPage.html?page=3623677

About Wize
Wize.com simplifies product research. The free website consolidates expert and consumer-written reviews for more than fifteen thousand consumer products into a single source. Products are sorted by Wize Rank, a score that represents the public's collective wisdom, good or bad, for each item. Wize Rank allows people to quickly determine which products are worth further consideration. Wize.com was founded in 2005 by Doug Baker. Previously, Baker was founder and CEO of Private Accounts which was acquired by E*TRADE in 2000. Headquartered in Minneapolis, Minn., Wize.com is privately held.