Interactive Firm's VP of Client Services Joins PPC Ad & Landing Page Panel. PromotionWorld.com Tuesday, November 14, 2006; 03:47 AM
Tony Wright, Vice President of Client Services for Kinetic Results,
will speak at the Webmasterworld PubCon 2006 in Las Vegas today at
10:15AM. Wright joins other industry notables on a panel investigating
"PPC Ad and Landing Page Optimization." Wright's presentation, titled
"Forecasting Paid Search Traffic Through Testing," will show attendees
how to test and predict their paid search campaigns prior to their
activation. The Webmasterworld PubCon will be held November 14 - 17 at
the Las Vegas Convention Center. Wright's session will also focus on
how to improve landing page and PPC creative, suggesting ideas that may
increase clickthrough and conversion.
A veteran of many years of industry shows, Mr. Wright's experience in
Search Engine Marketing and Interactive Public Relations guarantees his
presentations are informative and helpful. Wright will be joined on the
panel by Christine Churchill, Brad Geddes and Lily Chiu.
"Forecasting the effectiveness of your paid search campaigns through
testing is a very efficient way to stay on top of your budget and make
better use of your marketing dollars," said Wright,
"My fellow panelists and I will be presenting invaluable information
that we've learned over the years and this session should go along way
toward educating attendees on how to best create and test PPC and
landing page pieces."
About Webmasterwrold PubCon
WebmasterWorld's PubCon is an educational conference and industry trade
show programmed specifically for web professionals and website site
owners. Whether your primary role is in web site marketing, corporate
IT development, or as a technology business management, you will find
something of value at PubCon (aka: Publishers Conference). It is also
designed to be fun and entertaining with ample opportunity for quality
networking.
About Kinetic Results LLC
Headquartered in Dallas, Texas, Kinetic Results, LLC (www.kineticresults.com) is a full service
interactive marketing agency with specialties in search engine
optimization and placement, website design and application development.
Listed among the Top 20 Search Marketing Agencies by Advertising Age,
Kinetic Results' client roster includes Hilton Hotels Corporation,
Samsung Electronics and Gateway Computers, among others. Kinetic
Results also maintains offices in New York City.
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