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comScore Releases December U.S. Search Engine Rankings


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Monday, January 15, 2007; 02:21 AM

comScore Networks today released its monthly qSearch analysis of activity across competitive search engines. In December 2006, Google Sites captured 47.3 percent of the U.S. search market, gaining 0.4 share points from the previous month.  Yahoo! Sites grew 0.3 share points, maintaining its second place ranking with 28.5 percent of U.S. searches, followed by Microsoft Sites (10.5 percent), Ask Network (5.4 percent) and Time Warner Network (4.9 percent).

  • Americans conducted 6.7 billion searches online in December, up 1 percent versus November.  Annual growth rates in search query volume remained strong with a 30-percent increase since the same month a year ago.
  • Google Sites led the pack with 3.2 billion search queries performed, followed by Yahoo Sites (1.9 billion), MSN-Microsoft (713 million), Ask Network (363 million), and Time Warner Network (335 million).

For more information on comScore qSearch, please email searchsolutions@comscore.com or call (650) 244-5412.

comScore Networks is a global leader in measuring the digital age. This capability is based on a massive, global cross-section of more than 2 million consumers who have given comScore permission to confidentially capture their browsing and transaction behavior, including online and offline purchasing. comScore panelists also participate in survey research that captures and integrates their attitudes and intentions. Through its proprietary technology, comScore measures what matters across a broad spectrum of behavior and attitudes.  comScore consultants apply this deep knowledge of customers and competitors to help clients design powerful marketing strategies and tactics that deliver superior ROI.  comScore services are used by global leaders such as AOL, Microsoft, Yahoo!, Verizon, Best Buy, The Newspaper Association of America, Tribune Interactive, ESPN, Fox Sports, Nestlé, MBNA, Universal McCann, the United States Postal Service, Merck and Expedia.  For more information, please visit www.comscore.com.


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