San Francisco-based interactive marketing agency Red Bricks Media
was recently selected to provide search marketing solutions to two new
clients. It will manage search campaigns for Pacific Life Insurance
Company, a Fortune 500 insurance product provider, and Salon.com, a website providing original news-related content and commentary.
Pacific Life Insurance Company,
founded in 1868, is a leader in the sale of both life insurance and
annuity products and achieved over $4.5 billion in revenue last year.
It offers a variety of investment products and services to individuals,
businesses, and pension plans.
Salon.com, founded in 1995, part of the Salon Media Group, is an
award-winning internet site providing seven original content sections:
news and politics, opinion, technology, business, arts and
entertainment, books, life and comics. It also hosts two online
communities, Table Talk and The WELL. Salon.com chose Red Bricks Media
because of its leadership in providing Dynamic Website SEO solutions.
Edward Kim, CEO of Red Bricks Media,
highlights innovative strategies and commitment to client satisfaction
as key factors in winning the business of these venerable brands. "We
are very excited to work with Pacific Life and Salon.com. These
enterprises present unique and intricate marketing needs that we have
demonstrated we can solve. We plan to leverage our experience in the
search arena to boost these companies' online awareness and search
discoverability, build additional influence into their consumer
purchase considerations and deepen the consumer loyalty these brands
already enjoy."
Red Bricks Media has built a reputation for bringing a
performance-based approach to complex search marketing needs, applying
innovative, customized strategies to fit the changing needs and goals
of its clients. In addition to search engine optimization (SEO), Red
Bricks Media offers a full line of search marketing services, including
expertise in Pay Per Click (PPC) advertising, Cost Per Action (CPA)
media, fluency in emerging media like blogs, podcasts, mobile search,
social networking and video sites, as well as a full suite of
interactive creative services.
About Red Bricks Media
Red Bricks Media is a San Francisco Search Optimization agency,
offering a full line of interactive services including Natural Search
Engine Optimization (SEO), Pay Per Click Management Services (PPC),
Search Engine Marketing Analytics, and comprehensive interactive media
strategies covering CPA-based campaigns, lead generation programs and
emerging media like mobile search, video and buzz marketing.
Red Bricks Media is headquartered in San Francisco. The company's
client list includes Adobe Systems, Hearst Magazines, Seagate, Computer
Associates, Financial Times and The Body Shop. Visit www.redbricksmedia.com for more information.
About Pacific Life
Founded in 1868, Pacific Life provides life insurance products,
annuities, and mutual funds, and offers a variety of investment
products and services to individuals and businesses. Their long history
of excellence and dedication to client services is reflected in their
client list, which includes more than half of the 100 largest U.S.
companies.
Additionally, as a member of the Insurance Marketplace Standards
Association (IMSA), Pacific Life strongly promotes high ethical values.
Find out more about Pacific Life's plans and services by visiting their
website, www.pacificlife.com.
About Salon.com
Salon Media Group, Inc. is an Internet media company that produces a
content Website with ten subject-specific sections and two online
communities: The Well and Table Talk. The site also incorporates
interviews, features, columnists and blogs about politics, technology,
culture, and entertainment. Salon's unique, irreverent tone offers a
fresh take on the latest news. Salon.com has won awards for both its
design and content, ranging from a Webby (the "Oscar" of the internet)
to an "outstanding digital journalist" award. Find the latest news and
information at www.salon.com.
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