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Philly.com Selects Clickability to Provide Platform for Revamped Site


PromotionWorld.com
Wednesday, February 21, 2007; 01:35 AM

Philadelphia Media Holdings, the parent company of The Philadelphia Inquirer, the Philadelphia Daily News and Philly.com, has selected Clickability cmPublish to provide its software technology for content creation, publishing and hosting for Philly.com, the newspapers' web site, Clickability announced today.

Clickability is the leading single source provider of on-demand web content management software.
   
Philly.com is the Philadelphia region's #1 web site with over one million page views daily. Following the installation of Clickability cmPublish this quarter, philly.com will redesign the site, taking advantage of cmPublish to augment successful sections and add new Web 2.0 interactive features for readers. These enhancements will provide advertisers with unique opportunities to connect with readers online.

"Philly.com is the #1 website in the greater Philadelphia area for online readers and advertisers who engage with them," said Brian Tierney, publisher and chief executive officer of Philadelphia Media Holdings. "Adopting innovative technology such as Clickability cmPublish is a key part of our strategy to lead our market with new forms of online media that readers and advertisers embrace."

"Clickability is excited by the challenge and the opportunity to partner with the Philadelphia region's leading media company and to help bring innovations to philly.com," said John Girard, CEO of Clickability, Inc. "Clickability has customers across industries including finance, education and media, but perhaps none place more demands on their web sites than its newspaper customers due to the volume and variety of content they produce."

Philadelphia Media Holdings, LLC, is the leading media company in the Philadelphia region. Privately held and locally owned, PMH is the owner of The Philadelphia Inquirer, Daily News, philly.com and related online products, as well as Broad Street Publications, which includes The Northeast Times and several community newspapers. The Philadelphia Inquirer is the region's best-read daily newspaper, known for investigative journalism and indispensable coverage of the local community. The Daily News, with its unique attitude and excellent sports coverage, is the best read tabloid in the region. Collectively, our print products reach over three million readers weekly, while philly.com is the area's #1 local website with over one million page views daily.

Clickability is the leading single source provider of on-demand web content management software, delivering award-winning, fully integrated hosted solutions to the top names in the publishing and enterprise worlds. Clickability's solutions are in use by more than 400 publishers including: The Wall Street Journal, CNN Interactive, and Time. Clickability is headquartered in San Francisco. For more information about the company, visit www.clickability.com or call 415.575.5125.

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