iProspect Selects SiteSpect for Multivariate Testing and Optimization

SiteSpect, Inc., the first and only provider of non-intrusive web site testing and optimization solutions, announced that iProspect, The Original® Search Engine Marketing Firm, is using SiteSpect’s multivariate testing solution to optimize its clients’ web sites.

Having already completed several optimization projects, iProspect is reaping the benefits of SiteSpect’s unique ability to create, launch and analyze multivariate tests without the need to conduct time-consuming page tagging or content modifications.

SiteSpect enables Web marketers to optimize web site effectiveness through multivariate testing. By testing variations of landing pages, product descriptions, search results and buy-flows, SiteSpect allows marketers to fine-tune every aspect of their Web site to increase profitability.

As the first and only non-intrusive solution available, SiteSpect empowers marketers to optimize their sites without the need for ongoing IT involvement. SiteSpect’s patent-pending technology is used in some of the world’s largest and most successful e-commerce sites.

For more information, visit www.SiteSpect.com or call (617) 859-1900.