Yahoo! Search Marketing and Mamma.Com Connect Australian Internet Searches With Relevant Advertisers

Mamma.com Inc., (the “Company”), a leader in Internet search and online advertising, Mamma.com, the Mother of all Search Engines, that gathers the most relevant results from the best search engines on the Internet, have announced a partnership whereby Yahoo! Search Marketing’s Australian Sponsored Search listings will be distributed to Mamma.com’s search syndication network.

Yahoo! Search Marketing will utilize Mamma.com’s geo-targeting capabilities to link Sponsored Search listings with both relevant search query terms and the user’s geographical location to help Yahoo! Sponsored Search advertisers reach targeted customers.

The Australian distribution partnership is an agreement between Mamma.com and Yahoo! Search Marketing which compliments existing agreements between both organizations in the European marketplace.

Sam Stern, Head of Business Development Partner Solutions, Australia, Yahoo! Search Marketing, said, “The partnership with Mamma.com expands our distribution network and, importantly, creates an intelligent way for our advertisers to connect with customers who are not only searching for what they sell but are geographically placed to make a purchase.”

Patrick Hopf, Executive Vice President of Business Development, Mamma.com, said, “Through combining Mamma.com’s geo-targeting technology with Yahoo! Search Marketing’s quality Australian advertiser base we are in a great position to optimize searches, increase traffic levels and grow our business in the conducive Australian market.”

About Mamma.com Inc.

Mamma Media Solutions™, (NASDAQ: MAMA), is a leading provider of award winning search technology for both the Web and desktop space, delivered through its properties, www.mamma.com and www.copernic.com respectively. The Company is also a top provider of online marketing solutions to advertisers, providing keyword and graphic ad placement on its large publisher network.

Mamma.com The Mother of All Search Engines® (www.mamma.com) is one of the most popular metasearch engines on the Internet, as it makes it easier and faster for people to find information by gathering the most relevant results from the best search engines on the Internet.

Through its award winning Copernic Desktop Search product, Copernic Technologies develops cutting edge search solutions bringing the power of a sophisticated, yet easy-to-use search engine right to the user’s PC. It allows for instant searching of files, emails, and email attachments stored anywhere on a PC hard drive. It's desktop search application won the CNET Editors' Choice Award as well as the PC World World Class award in 2005. In 2007 PC Pro, UK’s most respected IT magazine for professionals and Micro Hebdo, one of France’s most read IT magazine, have selected Copernic Desktop Search 2.0 as the top desktop search tool.

More information can be found at www.mammamediasolutions.com and www.copernic.com.

About Yahoo! Search Marketing

Yahoo! Search Marketing is a leading global provider of sponsored search services on the Internet. The company offers a flexible and integrated approach to advertising on Australia’s leading websites including Yahoo!7, ninemsn, News Interactive, Ansearch and Altavista. The unique and measurable service offered by Yahoo! Search Marketing enables Australian advertisers to accurately target and connect with customers searching for products and services online.

Yahoo! Search Marketing is positioned within the Yahoo! Inc brand with its headquarters in Sunnyvale, California. The Asia Pacific headquarters are in Sydney, Australia. For more information about Yahoo! Search Marketing, visit http://searchmarketing.yahoo.com.au.