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Ebiz Machine Releases Search Engine Optimization Case Study 'Rich Website, Poor Website'


PromotionWorld.com
Thursday, May 10, 2007; 01:46 AM

The Denver Internet marketing and website development firm EBIZ Machine announced the release of a search engine optimization case study entitled "Rich Website, Poor Website" described at http://www.WITHseo.com. EBIZ Machine's owner Bill Schwartz describes this study as an "odd reenactment of the classic mid-70s TV miniseries Rich Man, Poor Man in which sibling websites www.WITHseo.com and www.WITHOUTseo.com are pitted against each other in an online Internet marketing battle similar to the way in which the Jordache brothers competed against each other for attention and success in the hit TV miniseries."

According to Schwartz, "the case study is designed to demonstrate and test the web page optimization techniques that many Internet marketing and SEO experts use to increase website visibility. Standard website usability and SEO techniques were applied to the 'Rich Website', WITHseo.com. In contrast, the 'Poor Website' WITHOUTseo.com was simply developed, deployed and ignored." The plan is to track and publish the results over time in order to share the lessons learned from the case study with EBIZ Machine customers and the online community.

EBIZ Machine consults with small and mid-sized businesses to create and enhance their internet presence. Its services include search engine optimization, pay-per-click Internet marketing program development, web site development, eCommerce platform integration and webmaster services. Its web sites and SEO services have helped organizations improve sales, streamline business processes, improve customer loyalty and brand their products and services.


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