PartnerCentric Teams with AMWSO for Global Reach

April 18, 2006; 08:14 AM

SANTA BARBARA, Calif. - PartnerCentric Inc., (www.partnercentric.com), a provider of managed affiliate marketing services, today announced that it will be merging forces with AMWSO, a professional affiliate management group based in Asia, but with strong market penetration in the U.S. and Canada. The alliance will greatly expand PartnerCentric's base of experienced affiliate managers and will allow them to offer their clients true round-the-clock attention through the addition of the English-speaking Asian-based satellite office. The deal also includes bringing AMWSO's director, Chris Sanderson, into the fold - adding his strong reputation and wealth of experience to the company's offering of talent. Sanderson's expertise with LinkShare, combined with PartnerCentric founder Linda Woods' specialty with Commission Junction accounts, will bring a panoply of knowledge to their account management skills allowing them to generate more affiliate-based revenue for their clients.

"For the last three years, PartnerCentric has grown at an annual rate of over 300 percent," explained Linda Woods, president of PartnerCentric Inc. "Given this kind of fantastic growth rate, PartnerCentric is always on the lookout for talented affiliate program managers that allow us to better service our accounts and continue to grow. By merging the talent and experience of Chris Sanderson and his team with our own, our clients will benefit through unparalleled customer service in more global markets than ever before."

"AMWSO has always put performance and customer satisfaction at the top of our agenda," said Sanderson, president of AMWSO. "Because of this reputation for excellence, we are especially pleased to be joining with PartnerCentric who enjoys an equally sterling reputation in the affiliate marketing arena."

About PartnerCentric Inc.

Founded in 2000, PartnerCentric has quickly emerged as the premier outsourced affiliate program management group in the industry. With an annual growth rate of nearly 300 percent, PartnerCentric offers a wide array of high-powered marketing services, including: Search Engine Management, Search Engine Optimization, Web site development with full creative services, eCommerce conversion & analytics, e-mail marketing, Media Buying, "buzz" marketing and more. For customer testimonials and more information, contact us at 805-569-8750 or via e-mail at sales@partnercentric.com or visit our Web site at www.partnercentric.com.