Across the Nation, One Online Service Continues to Catch Real Estate Agents' Eyes: HomePages.com

April 28, 2006; 02:51 AM
KIRKLAND, WA - HouseValues Inc. (NASDAQ: SOLD) announced today that growing numbers of real estate professionals across the nation are rapidly embracing and in turn reaping the rewards of HomePages™ -- the powerful online marketing service the company introduced just six months ago.

"I love HomePages," said Bryan Lazaroff, a real estate professional with BuyAgent Realty in Acworth, Ga. "It's helping me close 100% of my listing presentations. Sellers benefit from the national exposure of their listings, while buyers find value in getting property and neighborhood information from the site. They also find comfort in using a tech-savvy agent through HomePages."

Ian Morris, chief executive officer of HouseValues, said that is exactly what HomePages was intended to do. "We designed HomePages to give home buyers and sellers all of the information they need before, during, and after the transaction, and to help position real estate professionals as the local neighborhood expert."

HomePages.com is the first national real estate site to combine bird's-eye views of neighborhoods with detailed home listings and community information on behalf of local agents. HouseValues created HomePages to make it simple for agents to prominently market their listings and services to thousands of buyers and sellers in their target neighborhoods.

Every real estate agent subscriber to HouseValues receives a free personalized version of the HomePages Web site. Agents who subscribe to the HomePages Showcase Marketing Package receive a full suite of online and offline marketing materials to help them win listings and drive additional visitors to their site.

"HomePages is the future of real estate," said Mark Norman, an agent with Weichert Realtors in Ridgefield, Conn. "My listings are more visible as a result of marketing my business on my HomePages Web site."

Michael Blower, a Realtor with Century 21 M&M in Stockton, Calif., said he has found that HomePages is a great way to show both buyers and sellers how online technology can enhance their buying and selling experiences.

"For sellers, their home will be featured as a major listing on one of the top Internet search engines," Blower explained. "And for buyers, HomePages serves as a great tool to show them geographically where homes are in comparison to neighborhood attractions. The advanced technology on this site allows me to differentiate myself from other agents."

"The featured home ads on HomePages help strengthen my listing presentation," said Alexander Chandler of Brants Realtors in Fort Worth, Texas. "When setting an appointment over the phone, I invite potential home sellers to look up their listed home. Before ever meeting in person they are able to see how their home will appear on the site. I just converted a For Sale By Owner this way."

To learn more about HomePages, real estate professionals can visit www.homepagesmarketing.com or call HouseValues toll-free 866-235-4212.

About HouseValues Inc.

Founded in 1999, HouseValues Inc. (NASDAQ: SOLD) provides consumers and real estate professionals with the information and tools they need for success throughout the home buying and selling process. The company's flagship consumer products include HomePages.com™, a lifestyle and neighborhood-centric home buying and selling service; TheLoanPage.com, a service that provides current and prospective home owners with competitive mortgage and refinance quotes from leading lenders; HouseValues.com®, a service that provides home sellers with market valuations of their current home; and JustListed.com™, a service that alerts home buyers as soon as new homes hit the market that meet their criteria. Learn more at www.housevaluesinc.com.