Minnesota Businesses Gain Access to World Class Podcasting

August 29, 2006; 03:37 AM

Business podcasting has taken a giant leap forward in Minnesota with the opening of TMA E-Marketing’s professionally equipped, state-of-the-art podcast recording studio. The new facility enables local businesses to provide audio-on-demand and reach customers who use portable MP3 devices. The studio and podcasting services are in place to produce the actual audio files, distribute, promote and measure the effectiveness this new communications vehicle.

 "Business podcasting is an exciting new sales and marketing tool. Podcasts can be used as advertising, public relations and other business communications," said Lou Del Monte, owner and president of TMA E-Marketing.

"A high fidelity, syndicatable audio file provides easy listening and can deliver more detail and clarity thereby reinforcing your company’s key messages. Our new studio and podcasting services help businesses reach their target audiences who are constantly on the go."

TMA E-Marketing, located in Minnetonka, MN, offers full-service business podcasting capability:
• Professional script writing
• High quality recording both on and off site
• Production of audio and/or video files
• Editing
• Distribution and promotion of files to podcast search engines and directories
• Development of promotion plans
• Results tracking software.

According to Christian Del Monte, vice president of operations, "Podcasting is a game-changer for business promotion and brand awareness! Podcasts are easy to create whether they are recorded in our studio or at a client’s preferred location. Now local businesses can deliver their key messages throughout this convenient new media."

Businesses can use podcasts in a variety of creative ways to promote their products and services. For example, develop a podcast infomercial similar to a radio or TV infomercial; record a stockholder meeting; or create an audio press release. Podcasts can cover virtually any topic and may vary in length depending upon marketing objectives and messaging. They may be syndicated for regular downloading on portable devices as well as placed on websites for easy listening.

TMA E-Marketing is one of the largest Internet marketing companies in the upper Midwest offering a broad spectrum of Internet marketing services to meet clients’ needs.

TMA E-Marketing services include: search engine marketing, online public relations, international search engine marketing, blogs, podcasting, and Internet marketing consulting. For more information on podcasting or any of the other Internet marketing services offered by TMA E-Marketing visit the website at www.tmaemarketing.com or call 1-866-312-2441.