Google At 65 Percent Of All U.S. Searches In May 2007

June 20, 2007; 01:28 AM

Hitwise, the leading online competitive intelligence service, today announced that Google accounted for 65.13 percent of all US searches in the four weeks ending May 26, 2007. Yahoo! Search, MSN Search and Ask.com each received 20.89, 8.40 and 3.92 percent respectively. The remaining 49 search engines in the Hitwise Search Engine Analysis Tool accounted for 1.66 percent of U.S. searches.

Google an Increasing Source of Traffic to Key Industries

Search engines continue to be the primary way Internet users navigate to key industry categories. Comparing May 2007 to May 2006 - Travel, News and Media, Entertainment and Business and Finance categories received double digit increases in their share of traffic coming directly from search engines.

About Hitwise

Hitwise is the leading online competitive intelligence service. Only Hitwise provides its 1,200 clients around the world with daily insights on how their customers interact with a broad range of competitive Web sites, and how their competitors use different tactics to attract online customers.

Since 1997, Hitwise has pioneered a unique, network-based approach to Internet measurement. Through relationships with ISP’s around the world, Hitwise’s patented methodology anonymously captures the online usage, search and conversion behavior of 25 million Internet users. This unprecedented volume of Internet usage data is seamlessly integrated into an easy to use, web-based service, designed to help marketers better plan, implement and report on a range of online marketing programs.

Hitwise, a subsidiary of Experian (FTS: EXPN) www.experiangroup.com and operates in the United States, United Kingdom, Australia, New Zealand, Hong Kong and Singapore. More information about Hitwise is available at www.hitwise.com.

For up to date analysis of online trends, please visit the Hitwise Intelligence-Analyst Weblogs at www.weblogs.hitwise.com and the Hitwise Data Center at www.hitwise.com/datacenter.