TargetSpot and Pulse 360 Announce Strategic Advertising & Marketing Pact

October 9, 2007; 10:03 AM

New York --– TargetSpot, Inc., the next generation streaming media advertising network and Pulse 360, the content-targeted sponsored links innovator, today announced a strategic partnership to market each other’s products to their respective advertiser bases.

The partnership brings together two cutting edge companies with a focus on technological innovations.  Pulse 360’s unique advertising and publishing solutions give clients the means to get the most reach and return from their ads and sites.  The company has thousands of advertisers and a network of many of the web’s best publishers, and recently launched the first of many Publisher’s Vertical Networks™ to allow publishers to create branded vertical ad networks.

TargetSpot, which opened their door to advertisers last month, has already signed partnership deals with a number of the top radio and internet broadcasters across the country.  The service will be available on over 400 stations nationwide.

TargetSpot’s patent pending technology allows businesses of all sizes to create, buy and place their own advertising messages within streaming media.  Using TargetSpot’s system, advertisers can create cost-effective customized audio, video, banner and text ads with an array of jingles, sound effects and visuals provided by TargetSpot.  Clients can also upload their current creative directly into their TargetSpot account.  Ads are then targeted to a specific demographic, location and/or station.  Campaign costs vary with advertising revenue being shared among TargetSpot and the participating broadcaster.  Advertisers can open a TargetSpot account with as little as $50.

“Streaming media represents a new and exciting field for companies looking to explore new advertising opportunities.  TargetSpot has already made a significant imprint in this burgeoning space, and we think our advertisers will be interested in this opportunity,” said Mark Josephson, President of Seevast, parent company of Pulse 360.

“Pulse 360 has always been a leader in providing advertiser and publisher solutions by using a range of content-based and geographic based targeted advertising,” said TargetSpot CEO Doug Perlson.  “We look forward to working with Pulse 360’s team in expanding advertising opportunities for our advertisers on their top tier content network.”

About TargetSpot
TargetSpot is a technology provider and advertising marketplace that allows advertisers to easily create, buy and place advertising messages within streaming audio and on the audio player itself.   It is the first end to end advertising marketplace specifically designed for streaming audio broadcasters. TargetSpot allows advertisers to target by specific demographics and therefore appeals to advertisers of all sizes who may not have traditionally purchased radio advertising.

About Pulse 360
Pulse 360 offers advertisers and publishers innovative solutions to get the most reach and return from their ads and sites. Publishers can partner with Pulse 360 for increased monetization opportunities, including creating or joining a branded ad network through the Publisher Vertical Network™ (PVN). Our partners are the Web's best sites, and advertisers can appear on The Wall Street Journal Online, MarketWatch.com and the sites of the Dow Jones Online Network, msnbc.com, USATODAY.com, more than 30 sites of the CBS Television Stations Group, Digg.com, NASCAR.com, Facebook and thousands more. For more information, please visit http://www.pulse360.com. Pulse 360 is a division of Seevast Corporation. For more information, please visit http://www.seevast.com.