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Local.com Announces Record Organic TrafficMarch 6, 2008; 01:45 AM IRVINE, Calif., March 5, 2008 – Local.com Corporation (NASDAQ: LOCM), a leading local search engine, today announced record organic search traffic for February 2008.
The Local.com site and network received over 5.7 million organic monthly unique visitors (MUVs) in February, which represented 37% of the company’s total traffic for the month. This is an increase of approximately 700,000 MUVs over January’s 5 million MUVs, which represented 32% of the company’s total traffic.
“Growing our organic traffic to over 50% of all traffic is a strategic objective for us,” said Bruce Crair, Local.com president and COO. “The investment we made during the second half of 2007 is paying off, with organic traffic reaching 37% of our total traffic, up from about 10% of all traffic a year ago.”
Organic traffic includes all non-search engine marketing (SEM) sourced traffic. All site traffic and usage statistics are from third-party service providers engaged by the company.
About Local.com
Local.com (NASDAQ: LOCM) is a top U.S. website attracting approximately 10 million visitors each month seeking information on local businesses, products and services. The company also owns and operates a UK version of the Local.com site (http://uk.local.com). Local.com is also one of the largest local search syndication networks, publishing business information on over 400 regional media sites. Powered by the company’s Keyword DNA® and patented local web indexing technologies, Local.com provides users with targeted, relevant local search results, including special offers from local businesses, user reviews, local businesses’ website links, maps, driving directions and more. Businesses can advertise on Local.com with subscription, pay-per-click, banner and pay-per-call ad products. The site’s mobile service, Local Mobile™, provides local search results via mobile phones and devices. Local.com claims U.S. patent numbers 7,231,405 and 7,200,413. For more information visit: www.local.com.
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