zanox opens global incubator in Berlin to develop fresh online marketing talent, launches �Monetization 2.0� contest

May 28, 2008; 02:05 AM

New York, New York – May 27, 2008 – zanox, one of the leading global networks for performance-based online marketing, today announced the company has opened the zanox Global Alliance Partners (GAP) Campus in Berlin, the European city of start-ups. The GAP Campus will serve as a central meeting point in zanox for publishers and developers. Designed to be a Think Tank of modern Web business models and serve as a bridge to projects and partners in Silicon Valley, zanox has invested in the GAP Campus to support new online talent and the development of innovation.

“With the GAP Campus we’re creating a playground for developers, entrepreneurs and innovators in online marketing,” said Thomas Hessler, CEO of zanox.de AG. “As the European capital of start-ups and affiliates, Berlin is the ideal location for the Campus where we will share our technology and customer base with our partners to develop new business models for the monetization of the Internet.“

At the Campus opening on May 21, 200 VIP guests were presented with an inspiring atmosphere and opening panel discussion on “Monetization 2.0” with Dr. Mathias Döpfner, CEO of Axel Springer, and Thomas Hessler, CEO of zanox.de AG. Video of the panel discussion is available for viewing at http://www.zanox.com/campus. The GAP Campus is now available for events, projects and training sessions, and will to open to all members of the global alliance.

In addition to the new Campus, zanox also announced the kick-off of a start-up contest being held in conjunction with the M&A advisory company, Corporate Finance Partners. The winning enterprise will be awarded an investment of one million Euros for the best monetizing application based on zanox Campus Web services. Business models should include widgets or other Web 2.0 applications. The detailed conditions of participation are available at http://blog.zanox.com/en/webservices/. The deadline is September 30, 2008.

About zanox
zanox is the market leader for performance-based multichannel commerce and provides a global platform for efficiently marketing products and services on the Internet. zanox's online marketing services include affiliate marketing and search engine management as well as email marketing and customer loyalty programs.

zanox was founded in 2000 by CEOs Thomas Hessler, Heiko Rauch and Jens Hewald and employs more than 350 people. Headquartered in Berlin zanox operates offices in USA, UK, Netherlands, Italy, Spain, France, Poland, Scandinavia and China. More than 2,000 prestigious international companies across the business sectors TIMES, Travel, Retail & Shopping as well as Financial Services utilise the zanox network.

In 2007 zanox became part of the Axel Springer and PubliGroupe. Axel Springer is Germany’s biggest newspaper publishing house and third-largest magazine publisher. PubliGroupe AG is an independent, internationally leading marketing, sales and service group for media and advertisers, supporting these in implementing their communication and media strategies with marketing and technology services.