Phoenix Internet Marketing SEO Trends: Online Local Business Directories Surpass Phonebooks

September 29, 2008; 12:46 AM

"What we've seen is the upswing in online yellow-page advertising is really starting to balance out the loss on the paper side," said Stephanie Hobbs, a spokeswoman for the Yellow Pages Association. "We expect a slight downward trend on the paper side over the next 10-15 years."

As a result, more and more clients are asking Phoenix Internet Marketing companies how they can gain a better listing in local directories and derive competitive search engine results. One Phoenix Online marketing company is helping 13,000 businesses with search engine optimization and online marketing services in the Phoenix area.

Getting the top position in local directories is more than just submitting one's information to the listing service. There are limitless ways of increasing a business's exposure with a Phoenix Internet Marketing Company: search engine optimization, blogging, online article marketing, press releases, social networking and link building to name a few.

Research also suggests that Phoenix Internet Marketing residents spend more time online researching than other areas because there is such a multitude of information to sort through. New websites have popped up online to help provide search engines, ratings and consumer testimonials to help people find the best services. For instance, NARPro helps people in Phoenix find an auto repair shop in their area (which can be difficult, considering there are more shops per capita than any other US city.) Finding a Phoenix Online Marketing to sort through the ever-evolving online advertising world can be a huge help to smaller businesses that may not have the time or the manpower to tackle these complex tasks. Company