E-Power Marketing Announces Free Search Engine Optimization Analysis

January 9, 2009; 08:21 AM

Oshkosh, Wisc. (PRWEB) January 9, 2009 -- E-Power Marketing Inc. announces that it is now offering a free search engine optimization (SEO) analysis for Web sites.

"Most sites do not enjoy the search visibility that they deserve," said Larry Stopa, president of E-Power Marketing. "We can identify potential search visibility for each site and what it would take to achieve those results."    

The free E-Power Marketing SEO analysis (http://www.epowermark.com/freeanalysis.htm) identifies Web site visibility on major search engines, with a special emphasis on increasing search visibility on Google.

Using four criteria to judge visibility, the search engine marketing agency's SEO analysis produces an overall evaluation of a Web site and identifies its strengths, limitations and potential opportunities to increase search engine positions.

The four criteria used in the SEO analysis are:
1. Quality and Breadth of Content - Informative content is the foundation for organic search visibility. Search engines measure how long visitors stay at a site after clicking through from the search results page. Developing relevant content engages your target audience and keeps them on your site, therefore improving your search visibility.
2. Quality and Breadth of In-Bound Links - Search engines recognize relevant in-bound links as 'votes' for Web sites. As a result, in-bound links help determine rankings on the search results page by showing search engines how important your site is to those phrases.
3. Current Organic Search Visibility - A Web site's current search visibility is a benchmark for improving organic search results. Lifting search positions on the 2nd, 3rd and 4th pages to the first page can realistically be accomplished with SEO initiatives. For a site that has little or no search visibility because it is new or not search marketed before, then more aggressive efforts and more time are needed before top search visibility emerges.
4. Competitive Analysis - Organic search engine results are determined in a competitive market. E-Power Marketing evaluates the search visibility, traffic and tactics of your competitors' Web sites to develop programs that will improve your site's search visibility to match and then beat your competitors.    

E-Power Marketing Inc. is a search engine marketing agency that has been practicing organic SEO since 1998. The agency offers a complete suite of online marketing services with specialties in organic SEO, pay per click management and optimization, Social Media Marketing online promotion and link building.

For more information about E-Power Marketing and its services, visit E-Power Marketing's Web site (www.epowermark.com) or contact Larry Stopa, president of E-Power Marketing Inc., at (920) 303-1244.