OrderStorm Invents Brand New SEO Technique with Rank & Traffic Builder

March 20, 2009; 10:00 AM

Littleton, CO, March 20, 2009 --(PR.com)-- OrderStorm Inc. is the first search engine optimization (SEO) company to offer customers the opportunity to build page rank and drive traffic using a custom encyclopedia patterned after the enormous success of Wikipedia – The Free Encyclopedia.

Search engine rankings are really based on two things - content and links. The OrderStorm SEO Rank & Traffic Builder focuses on these difficult off-page SEO areas in two ways:
1. Original encyclopedia-quality content that matches the search criteria of the search engine's users is displayed on a series of separate feeder websites called a Content NetworkTM. Content is king on the Internet. It's what the search engines strive to provide to their own customers.
2. Add legitimate links to your website from other ranked pages on the Internet including these feeder websites. The search engines do not like attempts to cheat their algorithms and threaten to penalize sites participating in illicit link farms (pages of unrelated links either from link exchanges or paid inclusion) with lower rank or expulsion from their indices.

OrderStorm offers the new SEO Rank & Traffic Builder to help companies get away from link farms by using unique content to develop a legitimate and sustainable link strategy.

"Companies that participate in link farms are running a very high risk of being de-listed by the major search engines", says OrderStorm president, Jodie Barr. Google has already begun de-listing companies for using illicit link farm schemes and the others may soon follow. "Companies can avoid these risks by using content to develop a long term link strategy that is insulated from changes in the search engine algorithms", says Barr.

OrderStorm combines the two strategies of content and links by adding a targeted encyclopedia of custom written content to the Internet in the style of Wikipedia. OrderStorm builds a private encyclopedia of 25 articles for each customer with a separate domain for every article. All domain names are built from the top keyword phrases for each business and use deep links to drive traffic to inner pages of the target site to build page rank. Sites also contain banner advertising for the target site as advertising links are considered legitimate by all search engines.

These feeder sites quickly become ranked by the search engines based on the superior content provided by OrderStorm writers. Links to the main website will then come from already ranked pages which drive up search engine rankings further. Content is re-written for magazine style articles, press releases, social network pages and blogs to maximize exposure, links, and traffic. The program maximizes the potential of every word of content. Unlike link farm links which drive no traffic, the encyclopedia sites will build the customer’s brand at the same time they are building page rank.

The new OrderStorm SEO Rank & Traffic Builder offers many benefits.
1. Build Popularity - Each site becomes ranked thereby increasing the overall page rank of the target domain
2. Deep Links - Builds the page rank of the target domain inner web pages as each web page is ranked individually.
3. Build Traffic - Unique, informative content brings real visitors and traffic to the target domain - feeder sites are visited and connect customers to your site, unlike phantom sites created to manipulate rankings.
4. Educate Potential Customers - people buy from the business that gives them the best information.
5. Generate Sales Leads - each site contains sales lead and contact forms to fill your pipeline. All leads are stored in a secure database.
6. Build the brand name of the company, product, or service in the marketplace.
7. Increase demand for the product or service.
8. Replace cost-per-click dollars with a lower cost per visitor solution and a higher quality of visitor.
9. Eliminate the need for link farms and random exchanges - legitimate link strategy poses no risk of de-listing by the search engines
10. Manageability - analytics show how many visitors come to each Content NetworkTM site, how many click through to the target domain and changes over time in your rank by keyword.

A related white paper is available at http://www.OrderStorm.com/SEO including search engine guidelines and more information on the new OrderStorm SEO Rank & Traffic Builder.

About OrderStorm
OrderStorm is an SEO Company and e-Commerce SaaS provider to small and mid-sized business (SMB) specializing in search engine optimization, shopping carts, drop shipping software, order management software and dealer program software. Unlike other SaaS platforms that have limited options for customization, the OrderStorm platform can be completely customized for each website and shopping cart. The ability to customize helps retailers create the unique shopping experience they want for their customers and gain competitive advantage over their cookie cutter competitors. OrderStorm also offers groundbreaking SEO services not offered by any other firm. Visit http://www.OrderStorm.com.

Contacts:

OrderStorm Inc.
Jodie Barr
720-280-3149
info5@orderstorm.com
www.orderstorm.com