BuzzStream Enables Link Builders to "Do It Right" with Ease

May 13, 2009; 10:16 AM

05.13.2009 – Today, BuzzStream (http://www.buzzstream.com) announced the public availability of BuzzStream for Link Building, the first link building relationship management platform for search engine optimization. The on-demand service helps users not only manage large link building projects, but also eliminates many of the mundane and repetitive tasks in link building.

"I've seen lots of SEO tools, but BuzzStream strikes a great balance between automating work and preserving the human touch," said Eric Ward, CEO of Etilogic and an Advisor to the Company. "I've been waiting for an app like this for fifteen years."

BuzzStream for Link Building's key features include:

• BuzzMarker Bookmarklet – automatically and instantly finds, retrieves and stores website details. These include:
  
  - Contact information such as email addresses and phone numbers
  - Social network profiles
  - Web metrics from Compete, Technorati, and others
  


• Link Partners CRM – enables users to manage and search their various link contacts with a rich set of SEO-specific metrics that are necessary for large-scale link building campaigns, such as relationship stage, unique visitors, inbound links, domain age, outbound links, and more.


• BuzzBox – enables users to BCC emails they send to contacts to a special BuzzStream-provided email address. The messages are then automatically linked to the appropriate contact's history.


• Twitter messaging integration – automatically discovers users' Twitter conversations with their link contacts and adds these messages to their contact history.


• Backlink Checker – visits pages where users have recorded links and alerts users if their links have been removed, their anchor text varies, a nofollow tag has been added, or flagged key words appear on the page.


• Team support – enables large and small teams to work together, assigning contacts, sharing notes, and making the entire team's communications with contacts visible in one place.

Unlike a traditional CRM (customer relationship management) system, BuzzStream for Link Building stores and automatically updates details about link prospects that are unique to link building such as authority metrics, outbound link count, domain age, and more. Where a traditional CRM system helps sales teams convert opportunities into sales, BuzzStream helps link builders convert link prospects into quality relationships and links.

"What I love about BuzzStream is that it helps us stay organized and save time on the data collection and ongoing management side of link prospecting. It also more easily enables sharing of information and participation in link development for our globally-distributed, cross-functional team. Overall, the elimination of a lot of manual work has made us more effective and reintroduced some fun into the link building process." said Jeff Smith, Director of US SEO for HomeAway.com.

BuzzStream is a free service, with premium account pricing based on usage as follows:

• Free – up to 25 contacts, 1 website, and 2 users.
  
• Standard – up to 500 contacts, 3 websites, and 3 users for $49 per month.
  
• Pro – up to 10,000 contacts, 50 websites, and 20 users for $249 per month.
  

Product screenshots and the company logo are available here:
http://www.buzzstream.com/link-building-screenshots

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About BuzzStream
Founded in 2008, BuzzStream provides a smarter way for marketers to manage relationships online. Its two core products, BuzzStream for Link Building and BuzzStream for PR & Social Media deliver CRM and influencer research tools that make it easy for marketing teams to manage intimate social media engagement campaigns efficiently. BuzzStream for PR & Social Media is currently in private beta. The company is based in Austin, Texas.