Interactive Agency Marcel Media Wins Abt Electronics Account

July 14, 2009; 09:02 AM

Chicago, IL (PRWEB) July 14, 2009 -- Marcel Media, an award-winning Chicago-based interactive agency, has been selected as Abt Electronics' search engine optimization agency of record. Abt plans to leverage their website - their fastest-growing business segment - to pursue global customers without expanding retail storefront infrastructure and debt like former competitor Circuit City and ailing Sears Corporation.

Marcel Media will be charged with crafting a tailor made search engine optimization strategy for Abt Electronics, utilizing both on- and off-page SEO techniques for maximum impact. The agency will also refine Abt Electronics Web 2.0 and Social Media user experiences to accelerate website traffic.

"Marcel Media is pleased to be working with Abt Electronics. Our campaign will optimize the Abt Electronics website for search engines and enhance their profile on the Web," said Ms. Kelly Cutler, CEO of Marcel Media.

The announcement follows 2009 accolades for Marcel Media, including being named to Inc. Magazine's list of America's 5000 fastest-growing companies, winning a national Stevie Award for the Best Online Advertising Campaign, and becoming the only certified Google Analytics™ Authorized Consultant full-service SEO/SEM firm in Illinois.

"Marcel Media has a proven track record of success with search engine optimization and Web 2.0 campaign development," said John Abt, Co-President of Abt Electronics. "Their SEO experience and knowledge of our business sector was clear. This campaign will rapidly achieve results."

About Marcel Media
Marcel Media is an award-winning Inc. 5000 ranked Chicago-based interactive agency that specializes in search engine marketing, web development and custom web integration, social networking, and online marketing. Since 2003, Marcel Media has worked with clients such as Ryland Homes, Hub International and Rush University Medical Center to achieve their online marketing goals. For more visit:www.marcelmedia.com.

About Abt Electronics
Abt Electronics began in 1936 when Jewel Abt gave $800 to her husband David to start a business. Originally named Abt Radio (since it only sold small electronics), Abt Electronics has since become one of the largest single-store operations in the country. Starting with three employees in a small storefront in the Logan Square area of Chicago, Abt Electronics has grown to more than 1,100 employees and occupies 37 acres in Glenview, IL. Find everything from DVD players to digital photo frames, cell phones, watches and much more at Abt.com.