Targeted Online Interactive Tradeshow/Conference Events Feature the Latest News, Products and Industry Trends from the Convenience of a Desktop January 22, 2010; 02:06 AM
Troy, NY -- 1/21/2010 - GlobalSpec (www.globalspec.com), the leading specialized
search engine, information resource and e-publishing company for the
engineering, industrial and technical communities, today announced that it will
be expanding its successful online e-events business by launching 40 diversified
events, targeted for professionals within the industrial sector.
These
one-day, live and extended 30-day on-demand events are highly interactive,
connecting a worldwide community of OEM suppliers and their target market of
technical professionals to conduct commerce and benefit from interactive
learning, knowledge sharing and networking. The 40 e-events to be held
include diverse fields of engineering and technology, including plant and
facilities engineering; medical equipment design; industrial automation; machine
tools & metal working; sensors & switches; fluid power; motion control;
electronic product design; test & measurement; design & analysis
software; and alternative & renewable energy.
For attendees,
GlobalSpec e-events offer a targeted opportunity to learn about new products,
technology and applications from leading manufacturers and gain important and
valuable knowledge on news and developments relevant to their industry and
profession - all from their desktop. These e-events allow participants to
benefit from the latest news and trends, delivered from keynote speakers who are
experts in their respective industries; experience the latest technology
solutions; and participate in live question-and-answer sessions with speakers.
They also have the ability to conduct online interactive chat and business card
exchange with supplier representatives to learn more about the latest products
and services and network and collaborate with other attendees within the online
environment.
Feedback from recent GlobalSpec e-events demonstrates the
value of these online tradeshow/conference events for attendees. Post-event
surveys show that 94% of attendees feel that the online event experience is a
positive one, and 95% would attend another GlobalSpec online event.
For
exhibitors, GlobalSpec events bring together their target audience of
influential engineering, scientific and industrial decision makers, allowing
suppliers to conduct business, network, build relationships, demonstrate
products and share technical knowledge with their qualified audience. Pre- and
post-event marketing activities - via targeted email campaigns, GlobalSpec
e-newsletters and alerts, and other online channels - give exhibitors strong
market exposure within their target markets, while detailed sales lead and brand
exposure reporting supply a complete look at attendee activity. GlobalSpec’s
SpecSearch®-enabled clients are also able to feature their online
product catalogs and have prospects search for components and manufacturing
services by spec as part of their online exhibits.
“For over a decade,
GlobalSpec has been providing engineers and related industrial professionals
with breakthrough tools and resources designed to help them efficiently source
technical B2B products,” said GlobalSpec Chairman and CEO Jeffrey Killeen. “The
timing is now right for e-trade shows in the B2B marketplace; virtual events
which offer a new level of time, cost and ROI efficiencies to both buyers and
sellers. Much like the extension of our highly successful specialized search
engines and our e-newsletter business, our expansion of our online events is a
natural evolution of our offerings - setting the standard and further
positioning GlobalSpec as ‘the place’ where this community gathers and conducts
business.”
To learn more about GlobalSpec e-events, visit www.globalspec.com/events.
About GlobalSpec,
Inc. GlobalSpec, Inc. is the leading specialized vertical search,
information services and e-publishing company serving the engineering, technical
and industrial communities. GlobalSpec users benefit from domain-expert search
engines, a broad range of proprietary and aggregated Web-based content, and more
than 60 e-newsletters - helping them search for and locate products and
services, learn about suppliers and access comprehensive technical content.
SpecSearch®, GlobalSpec's trademarked search technology, allows users
to search by specification more than 185,000,000 parts in 2,300,000 product
families from more than 24,000 supplier catalogs. For suppliers, GlobalSpec
offers highly filtered sales and marketing opportunities, product promotion and
brand advertising platforms, including the GlobalSpec Industrial Ad Network, and
a wide range of e-media advertising and marketing
solutions.
GlobalSpec, SpecSearch, The Engineering Search Engine and
The Engineering Web are registered trademarks of GlobalSpec, Inc.
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