SAN MATEO, Calif.--(BUSINESS WIRE)--SearchForce, an SEM bid management software company, today announced the appointment of Internet advertising and search veteran Jonathan Rosen to the company’s board of directors. Rosen will play a key role working with management and other board members on strategic business direction and execution strategy.
Rosen has nearly 30 years of Internet advertising and search experience with companies that range from successful startups to Fortune 500 media companies. He’s held various high-level positions in search and interactive advertising, including founding president of the leading SEM agency, iProspect. As the executive director for Strategy at AOL Search, he was the architect of America Online’s SEM and SEO division. Rosen served as a corporate officer at Autobytel—one of the largest automotive search advertisers, and at Spot Runner, where he ran the company’s online, search and local business.
Rosen’s appointment to Board of Director at SearchForce follows other search advisory and committee roles at companies such as Market Hardware (acquired by IAC), VRGateway/ Vacanza (Purchased by Mountain Reservations) MeFeedia, the Interactive Advertising Bureau (IAB), and Doubleclick.
Rosen joins other board members, including: Charles Berger, former chairman and CEO of DVDPlay and former president and CEO of Nuance Communications, Inc; Peter Stevenson, CEO and director of Latisys Corp and former CEO and director of publicly traded Globix Corp; David Simon, managing partner of New London Associates and chairman of SearchForce, former CTO of Measurable Results at JPMorgan Chase, and Dhiren D'Souza, president and co-founder of SearchForce.
SearchForce provides SEM and digital marketing agencies with the highest performance in paid search management software in a Software-as-a-Service (SaaS) platform. Recognizing that every agency and client campaign is unique, SearchForce’s bid optimization and campaign management platform is feature rich, scalable and highly customizable. As a service provider, SearchForce employs a committed partnership approach to its agency and OEM relationships.
About SearchForce
Founded in 2004, SearchForce builds a customizable and scalable pay-per-click management & bid optimization platform to meet leading SEM agency objectives. The company’s software is used by some of the largest agencies, online advertisers and brands. SearchForce's platform allows clients to effectively manage large-scale, paid search marketing campaigns across Google, Yahoo!, MSN and a variety of other marketing channels to deliver higher returns at a lower cost, and with less work. SearchForce boasts a localized platform with support for multiple languages, time zones and currency. For more information, call 650-235-8777 or visit www.searchforce.com.
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