Bohemia, NY (PRWEB) - On June 22nd, 2012, the Martin Agency released its Twitterich program, their social media experiment, online marketing firm, fishbat, Inc. analyzes the potential impact of this plan. When their @1MillionRicher Twitter account reaches 1 million followers, they will give it away to a randomly selected follower.
@1MillionRicher is a Twitter account started by employees of The Martin Agency, an advertising agency headquartered in Richmond, VA. They will be awarding the account to a random follower once the account reaches 1 million followers, as long as the follower agrees not to use the account for commercial purposes. The account first started tweeting on June 22nd, 2012. As of June 27th they have over 2,800 followers.
“It’s an interesting experiment fueled mainly by word of mouth buzz,” says Justin Maas, Social Media Account Manager at fishbat, an online marketing firm. “Whether or not the account ever reaches 1 million followers, this initiative will be beneficial to The Martin Agency.” fishbat, Inc, an online marketing firm that specializes in social media marketing believes that this initiative on behalf of The Martin Agency may or may not reach 1,000,000 followers, but will undoubtedly be heard about by 1,000,000 people, which will increase awareness about The Martin Agency as a forward thinking force in the digital marketing industry.
According to The Martin Agency website, Twitterich was a “the idea was kicked around between two Martin Agency creatives for almost a year, until one day they couldn't take it anymore and their two brains made passionate love, creating an idea-baby called twitterich.” The agency is not looking to collect any personal information from this program and it is not a campaign associated with any other brand. The tweets made under the @1MillionRicher have been in a joking manner.
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fishbat, Inc. is a full service online marketing firm. Through social media management, search engine optimization (SEO), web design, and public relations, fishbat strives as a marketing firm to raise awareness about your brand and strengthen your corporate image.