Tampa, Fla. (PRWEB) - SEO Speaker Darrin Cates is happy to announce he is now offering a new program focused on helping businesses and organizations understand the importance of mobile search. The new program is titled The Mysteries of Mobile: The 5 Things You Need to Know About Marketing in the Current Mobile Age.
In this program, Darrin takes an in-depth look at what happens when people utilize their handheld devices to access websites, social media, email and other media online. He discusses how iPhones, iPads and other mobile devices have changed not only how people access information online but also how they put that information to work for them. More importantly, he shows you how to properly reach those people via a device that is extremely personal to them.
“With over 50% of all U.S. web traffic now originating from mobile devices, understanding the ins and outs of mobile is more important than ever,” said SEO speaker, Darrin Cates. “In addition, Google has made recent changes to its algorithm that are specific to search results on mobile devices. The changes have resulted in lots rumors and misconceptions about how search works on mobile and the impact those changes have had on search results. My goal with this new program is to help people to gain a basic understanding of how they can leverage the recent changes in mobile search to effectively reach their constituents and potential customers.”
Although the program touches on many different aspects, Darrin goes into detail about the 5 things that businesses and organizations need to know to reach people via mobile. He discusses the pros and cons of mobile apps. He talks about how constant connectivity has changed our desire for more information and what organizations can do to provide more. He also demonstrates what it means to make your site more “mobile friendly” and whether or not you need a mobile-specific design. In addition, he explains what a “responsive web design” is and if it is right for you and your organization.
The program is designed for a general keynote program but can be customized to meet the needs of a specific audience. The program is available for conference events or also for customized on-site training.
About Darrin Cates
Darrin Cates is a SEO Speaker that has an electrifying and invigorating approach. As the founder and CEO of eVibrant (http://www.eVibrant.com), he is an expert in the field of SEO and other important business concepts involving digital media marketing, social media marketing and communication. He makes these often complex topics easy to comprehend, utilizing real-world examples and humor. With Darrin's help, people no longer have to be intimidated by Facebook, Google, mobile communications or any form of online marketing. To learn more about Darrin and his availability as a keynote speaker, visit his website at http://www.DarrinCates.com (http://www.DarrinCates.com).