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Mobile Marketing or Social Media Marketing - Which Goes Better with Email Marketing?

by Dan Miller September 15, 2010
Which should email marketers integrate with their email marketing program? Mobile marketing or social media marketing? This Lyris article explores when to integrate mobile marketing & when it is more ideal to integrate social media marketing with your email marketing program.

7 Ways Landing Pages Increase Online Marketing Success

by Dan Miller September 02, 2010
When it comes to increasing conversions, landing pages are a formidable yet sometimes overlooked tool in a marketer's arsenal, so if you've been putting your landing pages on the back burner you aren't getting the full return for your online marketing investment.

Top 10 Poster Tips Of All Time

by Lynne Saarte August 27, 2010
If you look at most of the tutorials for poster printing and design to date you will see a lot of the same suggestions plus a sprinkling of new and innovative ideas. However, it is really hard to get the whole picture on poster printing in just one location these days. Most tips are spread out and it is hard to remember what is really important and what is okay to ignore.

Using Laughter In Marketing Campaigns

by Lynne Saarte August 20, 2010
Humor these days have evolved greatly beyond mere absurdity to an utter art form. Today humor is more about intelligence, perceptiveness, and keeping the eye on the ball. Some of the most popular television shows today are comedy shows such as Saturday Night Live, The Bernie Mac Show, and The King of Queens. These shows center their plot on nothing put pure fun. What’s interesting on these shows is that the writers and producers were able to use humor to connect with the audience and deliver important messages.

How to Use Twitter When Marketing on the Internet

by TJ Philpott October 27, 2009
Traffic generation can be a fairly significant portion of anybody's budget when marketing on the internet. By knowing how to harness the traffic that can be found some of the free social networking sites you can greatly reduce business expenses. Read further to discover how to best siphon FREE traffic off Twitter, a top social networking site to help put you into profit quickly.

Wikis for Corporate Websites

by FT Community August 27, 2009
An enterprise wiki or corporate wiki is used in a corporate context, especially to enhance knowledge sharing both within the company and with its stakeholders Wiki click on corporate sites in spite of the fondly used blogs Enterprise wikis can be used as an efficient way to organize collaboration and centralize knowledge resources pertaining to the business. While community is a significant contributor, a wiki also needs flexibility to fulfil its promise. A wiki needs to be dynamic and reactive, changing appropriately to fit users' needs. Given the current level of development and innovation in this area, it would be fair to conclude that a flexible and pragmatic approach is most likely to create a thriving wiki.

Engage your Market with the Use of Social Media Marketing

by Oliver Feakins July 10, 2009
Right now your customers are flocking to social media sites like Twitter, Facebook, MySpace and YouTube. Your competitors are also flocking there in droves to participate in the online “conversation” that is happening amongst the members of your target market although most companies have a very limited understanding of how to effectively engage their target market through these social media sites.

Using Social Media To Drive Qualified Traffic To Your Website

by Angira Pandit May 19, 2009
This article discusses the benefits to utilizing social media to increase quality traffic for company websites.

How To Analyze Website Traffic

by Nelson Tan March 19, 2009
Some tips on how to read web traffic statistics and increase them.

Management-How CRM Boost Your Bottom Line?

by Sudarshan singh singh February 23, 2009
Remember when you shopped at the corner store where the owner knew all his customers by name? He knew your tastes and needs and could often predict what you'd buy. And you rewarded him with your continued custom and loyalty. People often lament the loss of this personal touch in business. After all, it's hardly possible for a company with a vast product line and a global customer base. Well think again, because Customer Relationship Management (CRM) allows you to create that personal touch and gain the trust and loyalty of your customers. Read on and find out how.

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