So, we’ve compiled a list of eleven of the best SEO tips to be found on the Internet. This article is compiled by Joel McLaughlin, the owner of Dataflurry Search Engine Marketing. Don’t believe us? Find out for yourself now!
Content
Let your content drive your website. Content is the king, the absolute
truth and nothing but. Well-researched, authoritative and unique
content that uses the keywords strategically to convey the right
meaning is a MUST! Never compromise with the quality of your site’s
content.
Link Building
Another royalty you can’t do without are Links! Focus on building a
network of the best quality backlinks for your website using your top
keyword phrase(s). Only link with sites that can offer you something
substantial to chew up on. If it’s not good, don’t bite the bait!
PageRank Worries
Are you suffering from Pagerank obsession? DON’T! Pageranking, despite what many search engine optimization experts say, are just a small part of your SEO plan. The ranking algorithm is
complicated; believe us when we tell you, a lower pageranked site can
actually surpass a higher ranked site. A higher ranking is worth more
than a high page rank. We have optimized sites for the search engines
with a 1 page rank that obtained over 25,000 unique visitors per month.
Page rank is a good quality when obtaining links from other sites,
along with alexa ranks and link popularity research. So get a good
night’s sleep and don’t worry too much about your own page rank.
Regular Site Updates
Stay fresh and update regularly. Yes, if you want to climb higher on
search engine ladder, make sure your site has fresh and useful content.
Regularly updating your website’s content is the best way to catch the
eye of the search engine robot.
Compete For Popular Phrases, Not Single Keywords
Dig for top search phrases instead of single keywords. The search
phrases used by people and incorporated in your content will make it
easier for your website to show up as a relevant search result.
Get Local
Getting localized is also a very important SEO tip that few may share
with you. When developing the content for your site, make sure you keep
‘localization’ in mind. This helps you win brownie points with the
local users and the cherry on the top is that you get local customers.
Use Text Links, Not Images
Always use text links on your website pages if using Java script for
image maps, image links, or drop down menu. Since spiders don’t follow
Java script, text links are cruicual from SEO point of view.
Search Friendly Design
Always keep search engine optimization in mind when designing your website. More importantly, your website
designer must be an expert at Organic SEO. Try to design a simple
website that doesn’t have heavy Flash. Lesser the graphics the better
as search engine robots crawl the text rather than images or Flash. Use
good meta & title tags.
Careful With Redirects
Use redirects carefully and wisely. Decide if you want to use www or
non-www domain and use 301 redirect for the other. Ex. If you choose
http://domainname.com, use http://www.domainname.com for redirect.
Ensure all your URL’s are keyword rich, but keep each file name under
30 characters if you can.
Proof Read - Create Quality Content
Finally, proof read your all your content including taglines, copy etc.
and make sure all the links are working before you go live with it.
Always understand that the sites that succeed in the long run provide
value for their website visitors. So create compelling content and
create an enjoyable experience.
Research Before Working On Search Engine Optimization
One more point, always perform quality keyword research before jumping
in knee deep with your search engine marketing plan. I have seen many
companies that would have had much larger success online if they
started with in depth research and search marketing plans.
A working and complete website is the best way to score BIG points with search engines…so keep this in mind.