Benefits of Social Bookmarking Websites in Search Engine Optimisation

Social bookmarking is an effective process that involves posting of links to your blog articles at a variety of websites that are responsible for storing, organising and managing bookmarks. It is an intrinsic element of search engine optimisation, responsible for driving traffic to your site and generating passive income through higher number of qualified visitors. Essentially, it is all about saving bookmarks of websites to a public website and tagging them with keywords. You can market your online business in a viral manner and encourage users to share your content.

From search engine optimisation point of view, social bookmarking sites extremely beneficial. It is a great way to get quality one way links. Descriptions in the form of Meta data can be added to the bookmarks so that users can get an idea about the content of the source without downloading them. It is one of the most reliable and quick ways for any website to be found and indexed by the search engine spiders. Search engines give higher credibility to networks like Digg, StumbleUpon and De.Licio.us.

Let us discuss the top search engine optimisation benefits of social bookmarking submissions:

  • Quick indexing- In search engine optimisation, submissions on social bookmarking websites is a widely popular process as it can quickly enhance the visibility of the site with search engine spiders indexing it rapidly.

  • Better SERP ranking- By submitting your articles and blogs on social bookmarking sites, your articles would go up on the search engine ranking pages

  • Higher traffic generation- When you get your quality articles bookmarked on these sites, the level of traffic referral increases. The more networks you submit your articles on, higher the traffic is generated towards your website. However, the quality of the content of the articles as well as that on the site has to be premium.

  • Quality backlinks- From SEO point of view, backlinks are of utmost importance as search engine spiders give higher preference to them. And, social bookmarking allows your website to gain superior quality backlinks, adding SEO value to the site.

  • Brand building- If you are striving for a dominant position on the search engines and the Internet on the whole, it is important to build a brand image that is highly visible.

Through social bookmarking, you can create a personal profile for your business and list your personal webpages on it. It allows you to brand yourself in a better way than your competitors.

Thus, social bookmarking is a useful tool for getting additional inbound links to your content and website, adding great SEO value to your business. Search engine spiders are always on the lookout for websites with quality links, and when you get your content bookmarked, you are bound to gain favours from search engines. It is important to ensure that you instil key elements of quality and performance in your content and website design.