5 Reasons Why SEO Takes Time To Deliver Positive Results
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by Abhinav Sharma
February 16, 2016
Many business owners often wonder why their website fails to perform or how long it will take get on Google’s first page. Are you also worried that your SEO campaign isn’t performing well or taking a lot of time to provide desirable results? What are the reasons that the SEO Company which you have hired can’t improve website’s rankings immediately?
You must realize the fact that any SEO campaign will take a good amount of time before it delivers desired results. Majority of businesses become impatient, when they can’t see any favourable results after running an SEO campaign only for a few months.
Even if you hire the top SEO Company, still you should wait for a period of time before you see results. Experts have failed to find a solution for this problem. However, there are steps which can help you understand why achieving success with SEO campaign is a long process.
Here, are 5 points which will help you to understand that why businesses should be more practical and sensible when it comes to expectations from their SEO campaigns.
- Have You Created A Website For Your Business Recently?
Have patience and prepare for a long journey, if you’ve just got a new website for your business. For search engines (including Google), newly created websites don’t hold much authority and SEO campaigns are the key to generate this authority. Ensure that you don’t indulge to gain this authority with ‘Black Hat SEO’ methods because if search engines find out your activities your website will be penalised. A newly developed website requires a decent SEO strategy to achieve good rankings with time.
- Analyse What Your Competitors Are Doing
You might get frustrated to see your competitor’s site is on the first page of different search engines, especially Google. This is one of the major reasons why businesses become impatient with their own SEO campaign which fails to beat the rivals, even after months. You need to understand that your competitors might be running SEO campaigns for many years.
- Quick SEO Results Might Not Be Good
A lot of business owners often hire SEO agencies that have a history of using negative tactics. Such SEO agencies will provide excellent results at the start by applying ‘Black Hat SEO’ tricks, but later the ranks of the website will definitely fall and fail to recover. Stay away from any such agency that indulges in shady SEO techniques.
- High Fluctuations In Rankings
If your website rankings are not stable and switch pages or positions quickly on SERPs (Search Engine Results Pages) then your website is facing problem of ranking fluctuations. Hire the top SEO Company in Lucknow that can help you to deal with this issue.
- Setting Unrealistic Goals
Try not to define a time period for the SEO Company you have hired. Businesses often hire SEO companies for 4 to 6 months and expect them to deliver results. These are absolutely unrealistic expectations because SEO campaign takes time to deliver favourable results, if done with fair SEO techniques.
Final Thoughts: We know that it’s too frustrating and we can’t do much on this problem because in reality it is quite true that SEO campaigns require a good amount of time before they start delivering results. Remember, in some cases if the completion is high then it might even take months to get the best rankings on different search engines, especially Google.