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Linking Legalities...What You Need to Know
by Eric Ward September 09, 2004
Over the past month there have been several high profile cases where owners of one web site have sues or threatened to sue owners of another web site for linking to them.

Linking Mistakes To Avoid, Part 1: Link Optimization and Short URLs
by Eric Ward September 08, 2004
Linking to other web sites has been part of the natural order of things on the web ever since the web began. Even so, it wasn't until about two years ago, when the search engines started factoring external links into their rankings, that people with web sites started getting serious about link building.

A Technique For Selecting Sites For Link Requests
by Eric Ward September 08, 2004
You know you should have more links pointing to your site, but you're not sure what the best approach is to pursue them. One of my favorite approaches is to use the search results for terms that are important for my site.

Linking Mistakes To Avoid (Part 2): Removing Orphaned URLs
by Eric Ward September 08, 2004
Right now, as you read this, you probably have some orphaned URLs you don't know about, collecting dust in the forgotten pile at the bottom of the search engine indexes.

What Makes a Site Link-Worthy?
by Eric Ward September 07, 2004
The fundamental design of the web allows for any document to link to and to be linked from any other document. This is how the web's inventors intended it when the hypertext protocol was first developed long ago, before most of us had ever heard of the Internet.

Potpourri of Linking Facts and Fiction
by Eric Ward September 07, 2004
Paying for a link at Overture.com (formerly GoTo.com) that is not in the top five in the search results is, in most cases, a waste.

How to get free traffic to your website
by Rebecca Gilbert August 31, 2004
There are many ways to get free traffic to your website, but the method that I use beats all the traditional methods hands down - and best of all...it's free!

Innovative Ways to Get Links
by Debra Cohen August 11, 2004
We all know it's important to get links to our sites to increase our traffic as well as link popularity. Yet, the process is both daunting and frustrating of finding contacts, keeping track of things and skimming directory listings.

7 Little or no money strategies for building traffic to your web site
by Terry Dean August 11, 2004
Every web site has ONE thing in common: to be successful, they must have traffic. No Traffic will equal NO sales no matter how well done your site is or how high your closing rate is. So, every web site out there is looking for ways of producing more traffic at a lower cost.

Would you Back into a Traffic Lane
by Pat Redmond August 06, 2004
Only if you wanted to cause an accident! So why do we "back into" major decisions? I'm referring to those "comfortable" decisions that we make everyday rather than the right decisions. The times we choose the familiar, the simple, and the perceived lower risk.

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