“Necessity is the mother of invention.”
With the unprecedented usage of mobile phones, the need of various mobile applications has increased to a great extent. It is now up to creator of mobile application to judge how to create a successful application. So, there are a few levels that can lead a man to create a successful mobile application.
1. Notion:
Idea involves strategic planning which includes observation of the need or demand of a certain application. To develop a successful application, one needs to thoroughly judge what the needs of the market are. In this stage, the application creator gains the clarity about the goals of the application, the uses of applications and the expectations that it meets.
This idea has to be strong enough that proves to be profitable in the future. The idea comes in the creator’s mind when he deals with some problems regarding mobile software. To find an appropriate solution for the problem, the thought is achieved to create a mobile application sufficient enough to fulfill the needs.
This idea is the basic component for any mobile application to be successful. Keeping in view the thousands and thousands of applications in every category, it is very competitive challenge to create such an application that not only meet the demands of users but also outstands in the market.
The need of the audience should be in focus of the creator. Also, if the similar application is available in the market, the creator must throw light on the shortcomings faced by its user and should try to create the application with everything a user wants. This is how the creator comes up with a better, competitive application. Another tip for making your application successful is to categorize the demographics which include the interests, age group and gender it targets.
To make money out of your application, the creator should emphasize on the category of applications which are highly paid online by users. It should also be important for the audience for example, in today's’ world, Netflix is widely popular. People find it quite interesting so they don’t mind getting paid membership. So, it should be among the motives of the creator to make an application which captivates the audience to get paid by it.
2. Development:
It should provide a wide range of mobile platforms including device support, performance, coverage, and other features. To make your application software effective, one needs to design it in such a way that it not only attracts the user but also make it user-friendly. The major point of interest of an application developer should be on the UI design and features like multi-touch etc. This plays an important role.
Selecting a proper approach plays a vital role in the success of application software, for example, web applications that are cheap and quick to run. Whereas, native applications are highly user-friendly but costly. However, the hybrid approach is the latest one which combines qualities of both pre-mentioned approaches.
3. Process:
After selecting the appropriate approach for the application, now it is time to convert the dream into reality or to turn your ideas into a shape. This is called developing a prototype. In this level, the idea is sold to the wires that can see it worth investing. While working on a prototype, don’t forget to secure it.
4. Analyzing:
After the process, the next step is to test your application software under the light of several scenarios. This will let the developer know about the flaws in the application. Once the developer comes to know about the bugs, it becomes easier for him to fix them before launching.
The software is then tested after fixing the bugs to make sure it works properly. It is one of the major points that assist the application software to be successful. You need to have an eye on the mobile analytic tools for example mixed panels, Google analytics, Localytics, Preemptive, etc. which lets you know about the people who visited your app.
5. Reviewing:
After the complete analysis of the application, do not forget to review it again. This will minimize the chances of errors. Get feedback from the beta testers, which help you not only by providing information about the feedback but also enhance your appearance in the app store.
6. Set up:
This step includes deploy or release of application software. It follows a proper plan and program on how and when to release. The main aim of this step is to ensure that correct module is released.
It t also ensures the safety of the environment which includes censorship. This step is also very important in the prosperity of application software.
7. Take proper measures:
Since there has been a remarkable increase in a mobile application in this decade, the developers should take proper measures before launching the software. Developer should know why users are failed in achieving their desires and what steps should be taken to facilitate them.
All the features that captivate the users should be accurately measured. Getting information about the user’s location also helps you make regular updates. The needs of users should be connected with the demographics.
8. Update of new features:
After taking suitable measures, the application software should constantly be updated with new features. The developer should focus on the development of new features with the increasing demands in the market instead of letting it stagnate.
New platforms should be used in upgrading application software. This assures the success of application software in the long run.
9. Marketing:
This is the bonus step in making an application successful. If you fail to market it in the best way after its release, there are chances that you would be unsuccessful. Different marketing platforms should be used to gain popularity. Once it becomes popular among the users, the software becomes successful.