How to Optimize and Promote Your Blog

Every blog owners want their blogs to become successful and rank well in the search engine. If you want your blog to rank well in the search engine, it must be optimized for the search engine.
 
One of the ways to optimize a blog is to update it frequently. At first, your blog will have little visitors. However, it will get a lot of visitors when you constantly update it. By consistently updating your blog, the search engine will believe that you are serious about your blog. It is recommended that you create 1 – 3 new posts per day. After you regularly update your blog for 6 months, Google will assign authority to your blog. Blogs that have authority will rank higher in the search engine.

You have to provide original and fresh content for your blog. The content must not be copied or ripped off from other sites. If the content is ripped off from another site, you will face duplication problem. Though duplicated content will be indexed in the search engine, they will not rank in the search result. If too many duplicated content are indexed, the search engines will de-indexed some of them. Using duplicated content on your site can spoil your reputation. Your visitors will never visit your site anymore since they can obtain the information from another more popular blog. If you want visitors to visit your blog, you must provide content that have unique information that cannot be found in other blog.

You should submit your blog to the blog directories. There are hundreds of blog directories on the internet which accept free submission. If the blog directory requires you to make payment for a listing, you should avoid it. This is because there are lots of directories that will accept free submission from blog owners. When submitting to the blog directory, make sure you fill in all the fields with the most accurate information. You should enter the official title of the blog into the title field. In the description field, you should enter a brief description about the content of the blog. In the keywords field, you can enter 3 – 4 keywords so that people can find your blog. The tag is used to rank your blog within the blog directories when a user performs a query. After you have submitted to the blog directory, you will have to wait for a few days for the staff to review your entry. When your blog listing is approved, you will be informed via an email notification.

There are many blog ranking sites that claim to provide traffic to your site. Most blog ranking sites require you to include a reciprocal link before they will activate your listing. These blog ranking sites won’t bring real traffic to your site so you should avoid them. You will find that the traffic from the blog ranking sites will never have good conversion. The most targeted traffic comes from the search engine. There are many ways to optimize your site for the search engine including submitting to the directories, and perform article directories. If you have no time to perform the directory submission, you can hire a SEO company to help you. The SEO company will finish the directory submission within a short time frame because they have a group of experienced staff.