In this article, I am going to share my favorite method that I use to add extremely high-quality content and powerful backlinks to my site, all for free. This method will give your site some serious link juice and extremely high-quality content to your site, all thanks to HelpAReporterOut.com (HARO).
What is HARO?
HARO is a tool that connects journalists together with expert sources from around the world. A source will add their pitches for reporters to look through and potentially write about. The upside for the expert is the chance they will be quoted in the report.
From the reporter’s perspective, they can use this tool to gather content that is written by experts which they can use in their articles. They send multiple emails out each day asking their collection of experts what their takes are on certain topics and issues.
This is what you will be doing with this method. You will be acting as the reporter and querying these experts on the topics of your choosing.
As you can already tell, this method is giving us access to content that has been written by experts in their field and is ready and waiting to be used by you. Your job is to simply take these quotes and piece together a high-quality article from it.
These experts will respond to the query and you will be able to approve their pitch and use their content.
This method is great for generating content on hot and interesting topics and the longtail keyword variations that people are actively searching for. Not only that, but you will be adding extremely high-quality content to your site.
Now, we will take you through the steps on using HARO to get quality backlinks pointing to your site.
Create a Website and HARO Account
This step is pretty self-explanatory. The easiest way to do this is to set up a professional looking Wordpress site and start adding basic content to it. Make sure the content is high quality so it matches the HARO content that you will begin posting soon.
Creating a HARO account is free. Make sure you register as a reporter and fill out all of the reporter details. You want to show that you are taking this seriously so don’t skimp on the details.
Sending Queries
When you are sending out queries, you have to come up with a killer subject that will attract the attention of these expert sources. Write a good headline for your query and then explain it in more detail underneath. Try experimenting with different angles for your queries to see which type will generate the most interest and stick with one that seems to be working the best.
Accepting Pitches and Writing Articles
Now you should start to see the pitches come in. Approve the pitches that you will be able to implement in your articles. The more sources you use, the more backlinks you will be able to get using the last step.
When you are writing your articles, focus on the intro, summary, and transitions. Let the expert sources do most of the talking. As experts in their respective fields, they know more than anyone.
Gaining Backlinks
This final step will allow you to get quality backlinks pointed at your site. Write up a nice email and send it out to everyone whose pitch you included in your article. In this email, ask them if they would like to share the article or post it to a site of their own. Since they have played a role in the article, there is a good chance they will happily do it.
In the end, you should have added a few highly valuable backlinks pointing to your site. You have not only added a serious piece of content to your site, but you have added backlinks that would have otherwise been impossible to get.