From eBiz101.com
Pay per click search engines are becoming more and more popular. They work very much like telephone yellow pages and are similarly effective in helping people to find relevant companies or information on the internet.
Because traditional search engines and directories usually do not charge you to be listed, you may be instantly turned off by the proposition of a search engine that costs you money. Don't be. Pay Per Click Search Engines are one of the most cost effective marketing options you will find. So if your total marketing budget is at least $25, you should read the following sections closely.