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Search Marketing Expo keeps you ahead in the fast moving world of search

by Elena Velikova
February 13, 2008

Search Marketing Expo is a must-attend three-day search engine marketing conference, organized by Third Door Media. It will be held on February 26-28, 2008 at the Santa Clara Convention Center. As one of the very attractive search engine events of the year on the West Coast the conference will add great value to its attendees. This tree-level conference – for beginners, intermediates and experts – will feature large scope of  topics that involve not only fundamental and basic issues, but also up-to-date topics on future developments, forward-looking keynotes from leading authorities in search marketing and technologies. There will be 50 search marketing sessions included in the agenda.

In order to meet the expectations of different delegates the program comprises of three main parts. First of them is for beginners who can take part in the  SMX Boot Camp which covers all the bases of search marketing success: copywriting, link building, paid search fundamentals and search engine friendly web design.

For those who have some experience but would like to enhance it and go deeper into the world of search engine optimization, tracks covering the latest techniques for achieving superior results in both paid and organic search marketing will be available . More than 20 sessions are designed  for intermediate level attendees.

The experts can focus their attention on tracks like Search 3.0 and Search 4.0. One whole day will be dedicated  to  the latest in search engine marketing like personalized search revolution, the social graph, and searcher behavior presented by the editors of Search Engine Land.

On the special educational session “The 10 Truths Every CMO Must Know About Search Marketing”, sponsored by iProspect, attendees will hear about some of the most important fundamentals of search

An exhibition to attract the leading vendors in the search marketing world  will be open on 27th and 28th of February at the Santa Clara Convention Center.


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