Gone are the days when a person could put a simple website up with some black hat tricks and drive hordes of traffic to their websites. Okay, perhaps those days aren’t gone all together, but wouldn’t it be easier to learn how to do Internet Marketing the right way from the start instead of risking being banned by the Google search engines?
We at Search Engine Optimization And Beyond think so.
Here are two approaches to successful Internet Marketing
So what can you do on forums and blogs when talking to your niche audience? Easy. Participate in meaningful discussions about matters important to that given industry. Provide valuable content with a simple link at the bottom and you will find that you have successfully done two things.
- You have positioned yourself as an authority in your given niche. When people recognize that, and they will, how likely do you think they will be to want to frequent your website?
- You have created backlinks for yourself from important areas in your niche industry. If these forums or blogs you are participating in have a PR of 4 or greater that’s all the better for you.
Second, post relevant to your niche articles and videos to directories. I recently asked a community of Internet Marketers what their best marketing method was and hands down posting articles to article directories was the answer. As multi-media continues to take over the internet, I believe their answers will change to video postings while remaining very positive about posting to directories.
When posting to directories I have found it best not to create links within the actual article, rather mention the URL (ie Google) and let the reader find a way to access it on their own. Also, be sure to always include your URL in your resource box at the end of the article with your given keywords for that article hyper linked to your website. Further, create two articles that are slightly different when creating articles. One for your website and the other for posting to directories.
With all that said, my best advice is to find ways to automate the process of distributing your articles and videos. I’ve personally looked at software that helps create articles and as of yet have been unpleased with what I’ve seen. However, my two favorite distribution options are available for reference on my website. Check them out and decide for yourself. But whatever the case, don’t miss the advantageous opportunities available in article and video marketing.